Advertising

PHD Nigeria Wins Media Agency of the Year at Pitcher Awards 2024

PHD Nigeria has achieved remarkable success at the Pitcher Award 2024, being named Media Agency of the Year and emerging as the Most Awarded Media Agency during the Pitchers Festival of Creativity. The agency secured a total of 22 awards, including one gold, ten silver, and eleven bronze medals, as well as 2 shortlists in recognition of its exceptional contributions …

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NIMN to Hold 2024 Conference, AGM Focused on Local Content

The National Institute of Marketing of Nigeria (NIMN) is gearing up for its highly anticipated 2024 Annual Marketing Conference (AMC) and Annual General Meeting (AGM). Scheduled to take place from June 20th to June 22nd, the event is expected to be a significant milestone for the Nigerian marketing industry. The upcoming conference aims to bring together leading marketing professionals, entrepreneurs, …

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Cannes Lions honours Maria Ressa as its 2024 Cannes LionHeart

Ressa will deliver a keynote speech at the Festival   The Nobel Peace Prize laureate and Co-Founder and CEO of Rappler is awarded in recognition of her efforts to safeguard freedom of expression   Cannes Lions has today announced Maria Ressa as the 2024 Cannes LionHeart recipient. One of the Festival’s most prestigious Awards, the accolade is given to a person who …

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2024 Cannes: Dentsu Nigeria Triumphs At Pitchers’ Young Lions Awards

… As Dentsu Creative, Dentsu Agyle, Dentsu OOH, Dentsu Performance Win Design, Film, Media Categories Pitcher Festival’s Young Professionals Academy has announced that talents from MediaFuse-Dentsu Nigeria’s networks – Dentsu Creative, Dentsu Agyle, Dentsu Performance, and Dentsu Out Of Home  – took home top honours in the media, film, and design categories of its Cannes Young Lions Competitions. The announcement, …

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The Travesty of ARCON Regulation

The journey of the most turbulent and divisive times in the Nigerian Marketing Communications Industry started in 2021 with the launch of the Advertising Industry Standard of Practice (AISOP) by the Advertising Practitioners Council of Nigeria (APCON), now The Advertising Regulatory Council of Nigeria (ARCON). APCON had disclosed that AISOP will provide minimum standard in terms of commercial activities of agencies, …

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New York Festivals partners MARKETING EDGE on New York Advertising Awards

To inspire creativity and excellence on global scale, New York Festivals, the organisers of New York Advertising Awards, is partnering with MARKETING EDGE Publications, Nigeria’s leading marketing and brand-centric media powerhouse. In the strategic and global partnership, MARKETING EDGE Publications will be promoting and covering the prestigious New York Advertising Awards. Expressing his enthusiasm on behalf of New York Festivals …

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Henry Ononiwu Assumes Role as Chief Marketing Officer at PHD Nigeria

Henry Ononiwu has been appointed as the Chief Marketing Officer of PHD Nigeria, bringing with him over 15 years of diverse experience across various sectors. A seasoned manager and business strategist, Henry’s professional journey encompasses roles in IT/Automotive Security, Pharma, Consulting, and Marketing. His expertise spans HR, Sales & Marketing, Supply Chain, Business Development, Project Management, and Partnerships Lead. Prior …

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Allianz Media Digital Launch Becomes Trailblazer in a lending OOH with Digital Marketing Service

Allianz Media Limited, a trailblazer in Out-of-Home (OOH) Advertising is excited to announce the launch of its digital services, by further expanding its ecosystem into blending OOH Advertising with Online Marketing services. For decades, Allianz Media has been a trusted name in Out-Of-Home (OOH) advertising, delivering impactful messages that reach millions across diverse locations. Now, were excited to announce the …

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