Advertising

FPL Media, a leading advertising company in Nigeria, has recently announced that it has joined the World Out of Home Organization (WOOH). This move is aimed at promoting and improving the Out of Home (OOH) industry on behalf of FPL’s clients, partners and stakeholders. The World Out of Home Organization is the only global association dedicated to promoting and improving …

Insight Publicis, West Africa’s leading creative advertising agency, has launched a selective creative academy aimed at closing the growing gap created by a lack of experienced and passionate creative manpower in the marketing communication industry in recent years. The new creative academy will be a training ground for top-tier creative professionals in the Nigerian and African marketing communication landscape. Dr. …

By Olawale Sanusi Ahead of the 70th edition of the Cannes Lions International Festival of Creativity, the largest global advertising event, professionals in advertising have expressed confidence in the recently announced Jury President who will assess creative works across different sectors of the industry as well as set the benchmark for global advertising excellence.The professionals lauded the diversity and inclusiveness …

By Olawale Sanusi Cannes Lions has announced the introduction of non-compulsory sustainability reporting to the entry process for all Lions awards in 2023. Using AdNet Zero’s five-point Action Plan as a guide, all entrants will be encouraged to outline their C02 emissions on the piece of work being submitted. The data and information is being collated by the Festival to …

By Olawale Sanusi Impact BBDO’s Ali Rez serves as the first Jury President from the MENA regionThe Cannes Lions International Festival of Creativity has announced the names of the Jury Presidents who will lead juries to award this year’s Lions and set the global benchmark for excellence in creativity.Simon Cook, CEO, LIONS, said, “These individuals represent the rich spread of …

By Olawale Sanusi   Philip Thomas, Chief Executive, Ascential Futures/Chairman, Cannes Lions will be receiving an Honorary Fellowship Award from the Institute of Practitioners of Advertising (IPA), today, alongside other six outstanding professionals for their exceptional contributions to the global advertising industry. The event, which is expected to be held at the IPA President’s Reception in Belgrave Square, will also …

Leading out of home advertising company FPL Media has partnered the Outdoor Advertising Association of Nigeria (OAAN) on its maiden Conference, Exhibition and Awards scheduled to hold November 23, 2022, in Ikeja, Lagos. Speaking on what informed the partnership with OAAN to showcase some of the finest initiatives, innovations, products and services that FPL has to offer to the advertising …

Cannes Lions has announced the launch of the Entertainment Lions for Gaming. The new Lion will be judged and awarded for the first time in June 2023, with Francine Li, Global Head of Marketing, Riot Games, serving as the inaugural Jury President. Speaking about the new Lion, Simon Cook, CEO, LIONS, said, “We’ve seen the number of Lion winners that feature gaming rise …

The Lagos Digital Summit, a gathering of digital communication adopters, professionals and enthusiasts for the accelerated development of their businesses and the attainment of consistent value-add to various sectors and spheres of existence in Nigeria, is set to return for its 6th edition. Organised by Mustardels Media and Expoze Nigeria, the summit, themed “Scaling Businesses leveraging Digital Technology”, is set to …

Dentsu Nigeria and its top managers clinched five awards at the 2022 edition of the Women in Marketing and Communications Conference/Awards. This was contained in a statement to commemorate the 2022 International Day of the Girl Child by Dentsu Nigeria’s Corporate Communications Manager, Sodiq Oyeleke, on Thursday. During the award ceremony, Dentsu Nigeria bagged the Award for the Best Marketing …