Articles

By: Philip Odiakose As a PR measurement specialist and thought leader in PR measurement and evaluation in Nigeria, I have had the privilege of witnessing the transformative impact that rigorous measurement and evaluation practices can have on the public relations industry. In Nigeria, where the PR industry faces unique challenges and...

Interview with Akonte Ekine, CEO, BrandXchange, Convener Consumers Value Awards 2024 What Makes the Consumers Value Awards unique compared to other industry awards? Thank you, Consumers Value Awards as express by the name is an award under the sphere of consumers. Everything about the process of the Consumers Value Awards...

Amidst economic uncertainties, where budgets tighten and expenses are scrutinized, one truth remains evident: the necessity of food transcends all. As people adapt to the fluctuating tides of the economy, it becomes apparent that while many must cut back on other expenses, the purchase of food remains non-negotiable. "People are...

Mr Latunji Motayo recently assumed the role of Country Manager for Hayat Nigeria, becoming the first Nigerian to lead the multinational company's operations in the country. In this exclusive interview, Motayo shares his perspectives on his historic appointment, Hayat's commitment to developing local talent, the challenges and opportunities in the...

Dr. Falade Muritala Adesola   The telecoms sector in Nigeria is viewed by some as a model of regulatory excellence. Other African countries often visit Nigeria to study the sector, aiming to understand the regulatory framework established by the NCC. This regulatory excellence is evident in the growth and success...

A Cardiologist's View on the Freezing Oil Challenge As a journalist always on the lookout for intriguing stories, the buzz surrounding the "Freezing Oil Challenge" piqued my curiosity. What exactly does this challenge entail, and what deeper insights lie beneath its surface? Armed with questions and a thirst for knowledge,...

In a country with short-lived corporate excellence and a handful of centenary companies, hitting 130 years is undoubtedly a significant landmark for Nigeria’s premier financial institution, FirstBank. Experience, they say, comes with age. Nothing else aptly defines the consistent growth of First Bank of Nigeria Limited (FirstBank) and its consistent reinvention...

In a country with short-lived corporate excellence and a handful of centenary companies, hitting 130 years is undoubtedly a significant milestone for Nigeria’s premier financial institution, FirstBank. Experience, they say, comes with age. Nothing else aptly defines the consistent growth of First Bank of Nigeria Limited (FirstBank) and its consistent reinvention...

Strategic partnerships form an integral part of businesses today — and with good reason. Their importance has become more than just a wise business move but a necessity for sustainable growth. As aptly described by the age-old adage, "Two heads are better than one," the concept underscores the profound significance...

Seplat Energy Plc, leading Nigerian independent energy company, says the execution of corporate social investment (CSI) programmes in oil and gas producing communities as well as empowerment of their people is capable of promoting stability in the energy sector and ensure security of critical national assets.   Mr. Samson Ezugworie, Chief...