Articles

In a move to ensure product authenticity and protect consumers, Big Bull Rice is introducing a new holographic seal on its 25kg and 50kg packaging. The holographic seal tape has been meticulously designed and implemented to provide consumers with a reliable means of verifying the authenticity of Big Bull Rice...

  Olawande Meyungbo is a creative and results-driven Brand/Product Marketing professional with over eight years of experience collaborating with diverse specialists to plan, build, launch, and manage best-in-class campaigns and other marketing initiatives. With a strong foundation in brand management, marketing strategy, and data-driven decision-making, Olawande has successfully maximized product...

Interview with Akonte Ekine, CEO, BrandXchange, Convener Consumers Value Awards 2024 What Makes the Consumers Value Awards unique compared to other industry awards? Thank you, Consumers Value Awards as express by the name is an award under the sphere of consumers. Everything about the process of the Consumers Value Awards...

By: Philip Odiakose As a PR measurement specialist and thought leader in PR measurement and evaluation in Nigeria, I have had the privilege of witnessing the transformative impact that rigorous measurement and evaluation practices can have on the public relations industry. In Nigeria, where the PR industry faces unique challenges and...

Interview with Akonte Ekine, CEO, BrandXchange, Convener Consumers Value Awards 2024 What Makes the Consumers Value Awards unique compared to other industry awards? Thank you, Consumers Value Awards as express by the name is an award under the sphere of consumers. Everything about the process of the Consumers Value Awards...

Amidst economic uncertainties, where budgets tighten and expenses are scrutinized, one truth remains evident: the necessity of food transcends all. As people adapt to the fluctuating tides of the economy, it becomes apparent that while many must cut back on other expenses, the purchase of food remains non-negotiable. "People are...

Mr Latunji Motayo recently assumed the role of Country Manager for Hayat Nigeria, becoming the first Nigerian to lead the multinational company's operations in the country. In this exclusive interview, Motayo shares his perspectives on his historic appointment, Hayat's commitment to developing local talent, the challenges and opportunities in the...

Dr. Falade Muritala Adesola   The telecoms sector in Nigeria is viewed by some as a model of regulatory excellence. Other African countries often visit Nigeria to study the sector, aiming to understand the regulatory framework established by the NCC. This regulatory excellence is evident in the growth and success...

A Cardiologist's View on the Freezing Oil Challenge As a journalist always on the lookout for intriguing stories, the buzz surrounding the "Freezing Oil Challenge" piqued my curiosity. What exactly does this challenge entail, and what deeper insights lie beneath its surface? Armed with questions and a thirst for knowledge,...

In a country with short-lived corporate excellence and a handful of centenary companies, hitting 130 years is undoubtedly a significant landmark for Nigeria’s premier financial institution, FirstBank. Experience, they say, comes with age. Nothing else aptly defines the consistent growth of First Bank of Nigeria Limited (FirstBank) and its consistent reinvention...