Articles

By Francis Nwosu When the earliest Coronavirus (COVID-19) case was detected on November 17, 2019, in Hubei Province, Wuhan, China, little did the world know that it would be declared a global pandemic by the World Health Organisation (WHO). This was after Chinese authorities had tried to cover it up by...

Ernest Ndukwe is the Executive Chairman, MTN Nigeria. Prior to his appointment as a non-Executive Director at the leading telecommunications firm he was the CEO of the Nigerian Communications Commission (NCC), Nigeria's Telecommunications Regulatory Agency from 2000 to 2010, and proceeded to preside over the building of an internationally respected...

- Enitan Kehinde Watching Andrea Bocelli live, on Sunday, April 12, 2020, was so surreal!But what made it even more special was watching it with my grandpa!You see, my 80-year-old grandfather is the absolute king of swank and growing up around him, I fell in love with some of what...

By Solabomi Okonkwo As a Brand communication and consumer marketing expert who has had the privilege of working with global brands and talents within our continent and beyond, one is inspired to share one’s knowledge and experience on the matter of managing brands and talents, especially during a crisis. In...

I can’t remember how I got introduced to Soji Dehinde. But it was he who in turn introduced me to a couple of gentlemen who would go on to become friends, brothers, and supporters as I tried to find my feet in the late 90s and early 2000s. I’ve shared...

On December 3, 2019, the 10th edition of the BusinessDay CEO Forum Nigeria was held at the Lagos Continental Hotel, Victoria Island, with the theme ‘Nigeria at Crossroads: The Private Sector Opportunity’, and featured the who is who in the private and public sector. Speaking on “MTN’s Value Contribution to...

With schools starting next week, there is so much to do. From re-establishing routines, stocking up on school supplies, and setting aside time for studying, there’s so much more to think about as your child heads into the new school year. As students, parents, and teachers prepare for the year...

This is not the best of times to be identified as a Nigerian, especially if you are a Nigerian in diaspora. It is indeed the worst of times to be Nigerian because of the kind of daredevilry that our compatriots have demonstrated in recent times, in criminal pursuits of such...

Brands can drive growth momentum by being ‘meaningfully different’, but very few should expect to grow market share immediately, according to new research from Kantar. Brands with the ability to stand out can achieve sustainable growth, reduce their reliance on short-term tactics and command a higher price point, according to...

Amazon tops the latest BrandZ ranking of most valuable global brands, with a 52% surge in its value attributed to a diverse eco-system of products and services that have enable the e-commerce giant continuously accelerate its brand value growth. BrandZ valued Amazon at $315bn, ahead of Apple ($309bn, +3%), Google...