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Finding X: This Nigerian Creative Agency Is Celebrating Its 10th Anniversary With An Advertising Blueprint For The Next Decade

X3M Ideas Team X3M Ideas, a pan-African creative advertising powerhouse marked its 10th anniversary with a grand rollout that featured a lineup of activities including a new logo and website. The agency’s new look throws a spotlight on its proposition, 'Finding X', which unlocks the blueprint for advertising in Africa...
Advertising

Advertising Icon, Sinmisola Hughes-Obisesan, Scores Further Honor as she is Unveiled as Cannes Lions Jury Member

  Sinmisola Hughes-Obisesan, Creative Director for the Redefini Group, scores further honor, celebrating her well-deserved selection as a jury member for the Cannes Lions, the most prestigious advertising festival in the world. An icon in the Nigerian advertising industry, she joins a lineup of global experts from across creative industries...
Advertising

Airtel Wins a Double at LAPRIGA

  Leading telecommunications services provider, Airtel Nigeria, has been awarded ‘Best Brand in Storytelling’ and ‘Excellence in Internal Communication’ at the just concluded Lagos Public Relations and Industry Gala (LaPRIGA) award. LaPRIGA, a platform at the instance of the Lagos Chapter of the Nigerian Institute of Public Relations (NIPR), is...
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