In a world where climate change, ethical business practices, and transparency are no longer just buzzwords, brands are under increasing pressure to align their values with those of their customers. In fact, studies show that over 70% of consumers prefer to patronize brands or organizations that are...

  Peter James, Brand Manager at FrieslandCampina WAMCO has been honored with the prestigious “Future Leader of Marketing” award at the Advertisers Association of Nigeria (ADVAN) 2025 Awards after an assessment screening by the judges. The ceremony, held on Naval dockyard, Victoria Island, Lagos, celebrated outstanding achievements and contributions to...

More details have now emerged about the new, critically acclaimed television commercial by FCMB Group, which premiered in Nigeria on March 10, 2025. In what has been described by experts as a first for the 42-year-old organisation, the new visual centering the Group’s subsidiaries was shot on location in over...

L-R: Chief Operating Officer, FlashChange, Olamide Ajibola, Coordinator Compassionate Orphanage home, Patricia Kitoye Aselemi,; Chief Marketing Officer, FlashChange, Jesujoba Ojelabi and Founder, Ruth Foundation, Itunuoluwa Ruth Da-Silva, during the presentation of gifts at the Orphanage Skill Acquisition Assembly 2.0 programme held recently in Lagos.   In an inspiring initiative to...

  Leading technology company, MTN Nigeria has proudly announced the rebranding of its fibre broadband service to FibreX, marking a significant stride in delivering next-generation internet solutions across the nation. Formerly called MTN Fibre Broadband, FibreX embodies the company’s commitment to providing ultra-fast, reliable, and accessible internet services, aligning seamlessly with...

L-R: Country Manager, Beiersdorf Nigeria, Oladele Adeyole; Regional Medical Manager, Africa & Middle East, Beiersdorf, Nathalie Gemayel; Consultant Dermatologist, UPTH & President, Nigerian Association of Dermatologists, Prof. Altraide Dandeson; Commercial Marketing Manager, Central, East & West Africa (CEWA), Beiersdorf, Victor Okafor; Consultant Dermatologist, LUTH & Vice President, Nigerian Association of...

  As I scrolled through my social media feed, a short video caught my attention. An elderly woman, fondly called Mama, reached into her purse to pay a young labourer. The young labourer hailed her "Mama, Pour Pure Love" as she smiled and handed him extra money. He smiled back....

  Terra Seasoning Cube has clinched the highly coveted Product of the Year award at the 17th edition of the Leadership Annual Conference and Awards, held under the theme, “An Economy in Distress: Which Way Forward?”. The annual event celebrates individuals, institutions, and brands making remarkable contributions to Nigeria’s development,...

  Stanbic IBTC Bank ignites a nationwide conversation with the launch of its latest thematic campaign, 'There is Possible, Then There is More.' Anchored by a compelling open letter to Nigeria's CEOs, the initiative challenges business leaders and innovators to transcend current horizons, fostering a mindset of amplified possibility, sustained...

Peak Milk, Nigeria’s leading dairy brand produced by FrieslandCampina WAMCO Nigeria PLC is reinforcing its commitment to nourishing Nigerians with quality dairy nutrition with the introduction of Peak Mini, a smaller, more affordable pack of its signature Peak Evaporated Milk. With the same rich, creamy taste and high-quality nutrition, Peak...