Anthony Elikene For decades, Nigeria's Public Relations industry has struggled with a critical void—a unified, practical framework for measuring and evaluating public relations efforts. While global standards have evolved, many professionals across Africa continue to report results using metrics that are disjointed, outdated, or focused more on activity than...

  For nearly two decades, Mexican authorities have been waging a battle against drug cartels, with limited results. And for over five decades, various US presidents have declared wars on drugs. But amid fresh waves of cartel violence and pressure from Trump in the form of threatened US military intervention and...

  Sun King, in partnership with IFC and Stanbic IBTC Bank, has secured an $80 million, fully Naira-denominated loan facility to scale access to off-grid solar energy in Nigeria. This financing enables households and small businesses to adopt clean, reliable solar power without prohibitive upfront costs. By combining public and...

  Have you ever paused in the seasoning aisle, picked up a pack labeled "Premium," and wondered what exactly makes a seasoning cube premium? Is it just a marketing label, or does it carry a deeper story? Like a nod to modern sophistication and a promise of unparalleled taste and...

  In a recent interview, MTN Nigeria reaffirmed that its ongoing infrastructure investment is a strategic step to improve network quality, speed, and nationwide coverage. Speaking on Beyond the Headlines with Nifemi Oguntoye, Ugonwa Nwoye, Chief Customer and Experience Officer at MTN Nigeria, explained that although public concern is valid,...

MTN Nigeria's 2024 Sustainability Report has provided a compelling case for how businesses can move from profit-centric models to purpose-led impact. As one of Africa's leading tech companies, MTN's environmental, social, and governance (ESG) strategy is not only helping the company remain resilient and competitive but also supporting Nigeria's broader...

  Musty Mustapha, co-founder of Kuda, delivered a compelling keynote address titled 'Start Small, Build Bold' at the inaugural NACOSS TechFest on May 13, 2025, held at the University of Ilorin Auditorium. Organised by the Nigeria Association of Computer Science Students (NACOSS), the event, themed 'Tech for Good: Creating Solutions...

  By Tosin Ajayi In a dynamic and often unpredictable financial landscape like Nigeria, the ability to access funds at critical moments makes all the difference.  For entrepreneurs, financial agility is often the key to unlocking growth and success. With fluctuating prices and unexpected financial policies, many businesses in recent...

  Nigeria's business environment recorded a positive performance in April 2025, sustaining the favorable momentum observed since the beginning of the year. The NESG-Stanbic IBTC Business Confidence Monitor (BCM) showed an increase in the Current Business Index to +12.29 in April 2025 from +6.58 in March 2025. This performance is...

  AVE (Advertising Value Equivalency) has been murdered countless times, but like a stubborn witch, it keeps rising from the dead. For those of us who are staunch opponents, AVE is the "zombie metric" that refuses to go away. It is a concept that has, unfortunately, become entrenched in the...