(L-R): Obabiyi Fagade, Brand Manager, Star; Tony Agenmonmen, Marketing Manager, Lager; Edem Vindah, Media & Public Affairs Manager and Sampson Oloche, Senior Brand Manager, Star, all of Nigerian Breweries PLC at the Star Time To Shine Promo Press Conference held recently at the Lagos Brewery Bar, Iganmu. 16 brand new...

It is indeed a season of promotional campaigns. Several years back, you could never think of a bank promoting its products and services. The current trend is now for banks to champion such promos to deepen brand equity. Banks are not the only ones in this as telecom companies also...

THE leading telecommunications operator, Globacom, has taken customer reward scheme to a new dimension with the launch of a new promotion which offers subscribers the opportunity to own a fleet of 52-seater luxury buses, mini buses, luxury taxes and cash prizes. Called Made4Life, the promotion will reward over 1,500 Glo...

Consumers of popular larger beer, Star, have an opportunity to win brand new Toyota cars and a range of other prizes in a new campaign the brand has just inaugurated. The beer and other products from the stable of Nigerian Breweries are famous for sensational promotion packages but officials say...

Heineken, the world’s leading premium beer, brand, has unveiled a thrilling new TV and digital campaign, in anticipation of the release of the 23rd James Bond adventure, SKYFALL™.  In the film, Daniel Craig will bring his explosive portrayal of James Bond to a Heineken ad for the very first time. Challenging consumers...

Guinness Nigeria Plc launched its newest brand … the first of its kind …the exquisite SNAPP - the first apple-tasting alcoholic beverage with a crisp taste specifically made for women of style and sophistication. SNAPP is the first apple tasting alcoholic beverage with a crisp taste specifically made for women. It is packages...

L-R, Mr. Tola Bademosi, Managing Director, BD Consult, Mr. Deepak Singhal,MD/CEO, Dufil Prima Foods Plc and Mr. Manpreet Singh, Head of Marketing, Dufil Prima Foods Plc. at a media briefing for the launch of Indomie Super Millionaire Promo in Lagos Recently. Dufil Prima Foods Plc, makers of Indomie Instant Noodles,...

L-R: Chief Commercial Officer, Etisalat Nigeria, Wael Ammar ; CEO of Optima Media Group, Rotimi Pedro and Director Brands and Communication, Etisalat Nigeria, Enitan Denloye at the Press Conference to kick off the third season of the Nigerian Idol reality show which took place on the 19th of September 2012...

Global phone manufacturer, Nokia has launched in Nigeria, a new range of Asha smartphones to further expand its successful Asha family. There are 10 Asha devices available in more than 130 markets, providing young, social consumers with a choice of phones to match their lifestyles. Speaking at the launch of the...

Jason Njoku   Forbes has presented its list of the Top 10 Innovative Companies in Africa. The only Nigerian company that made the list is Jason Njoku‘s Iroko TV. Also on the list are telecommunications giants, MTN & Econet. Food & Beverages company, Nandos and South Africa’s Woolworths also made...