Three Crowns, the heart-friendly milk and foremost dairy brand renowned for showing care for mums recently celebrated World Heart Day in unique ways.
Marked globally on Tuesday 29th of September, Three Crowns Milk was at the frontier of the World Heart Day festivity through a heart health awareness campaign amongst its online consumers. The campaign was also extended to consumers and visitors across General Hospitals in Alimosho and Ajeromi LGAs on the September 29th & 30th, respectively via a sponsored free cholesterol level check up.
In continuation of the week-long World Heart Day activity, the low-cholesterol milk brand partnered with K-dove place, a wellness and recreational center in Ojodu, Lagos. Held on October 3, 2020, the activation began with early morning fitness activities and cholesterol level check up – and then closed with refreshing milk-fruit smoothies and goodie bags for all participants.
Consumers across the different locations showed excitement and gratitude to the brand as some confirmed it was thier first time of checking thier cholesterol levels.
According to the Marketing Manager for Three Crowns, Omolara Banjoko, World Heart Day is part of an international campaign aimed at creating awareness about heart disease and its prevention – and as a brand that cares for the heart and knows the effect of high cholesterol levels on heart health, there is no better way to celebrate it than sponsoring free cholesterol checkups for its consumers.
Three Crowns, a leading dairy brand from the stable of FrieslandCampina WAMCO advocates milk as being an essential nutrient for every individual. Endorsed by the Nigerian Heart Foundation, the low-cholesterol milk brand has for over three decades, nourished mothers and their families with essential vitamins and minerals that support their wellbeing.