Brand News

By Nonso Nnamdi – Senior Analyst at Stephanie John and Associates. The mere exposure effect is a phenomenon that occurs in our daily lives whether we are aware of it or not. As you go through this article you will get a deeper understanding of this concept and why it...

The Kingdom of Belgium has conferred the honorary distinction of Officer in the Order of Leopold, the country’s oldest and most important National Honour, on Africa’s leading investor and philanthropist, Tony O. Elumelu, CON, in recognition of his commitment to poverty eradication and the economic empowerment of young Africans. The...

L-R: Victor Afolabi, Group Managing Director, GDM; Bukola Akingbade, Founder and CEO at Kucheza Gaming; Dr. Tola Bamigbaiye-Elatuyi, Executive Director, Marketing HS Media Group and Joshua Ajayi, Convener, WIMCA at the 2020 Women In Marketing and Communications Conference/Awards (WIMCA) held at Hibrid Studio, Lagos recently. The 2020 edition of the...

Nigeria's foremost talent hunt competition for indigenous music, Ariya Repete, returns with yet another edition. Announced on Wednesday, November 11, 2020, this year's edition is tagged Ariya Repete - Omoluabi Special. Initially conceptualized as a platform for budding Fuji artists, called Fuji to Bam, the showpiece quickly evolved to a...

L-R: Director, Legal/Regulatory Affairs & Company Secretary, Airtel Nigeria, Mr. Shola Adeyemi; Executive Vice Chairman (EVC), Nigerian Communications Commission (NCC), Prof. Umar Danbatta and Senior Business Development Manager, Northern Region Ing. Digital, Mr. Bala Ado at the Nigeria Tech Innovation & Telecom Awards (NTITA) which took place in Abuja on...

Following the launch of its Super-Agent network service, 'MoMo Agent,' Y'ello Digital Financial Services (YDFS) has announced the expansion of its MoMo products and services, in a bid to deepen financial inclusion in Nigeria. As part of the expansion, 'MoMo Agent' has been upgraded with bill payment, cash deposit and...

The very bright colours of its logo blended very perfectly with the neon lights and sparkles that greeted its announcement at the A-class event which was held at the prestigious D'Podium International event centre. Route 712 Experiential Agency had emerged winners in the Outstanding Young Experiential Marketing Agency of the...

A leading brands and marketing publication, Brand Communicator has announced the fourth  edition of its prestigious annual Women In Marketing and Communications Conference/Awards (WIMCA) scheduled to hold on Friday, November 13, 2020 on virtual platform at 9am prompt. According to the organisers, WIMCA is the foremost thought leadership platform for...

To cushion the effect of the novel Coronavirus on businesses, Life Lager has injected over N40 million into no fewer than 200 businesses in the country in its "Chop Life Experiences". The Chop Life Experience is breathing new life on businesses adversely affected by the pandemic in several host communities...

Ecobank Nigeria has been named the Best Retail Bank in Nigeria by Asian Banker. This was announced at  its Middle East and Africa Regional 2020 Awards virtual ceremony on Thursday. The event attracted thought leaders and decision makers across continents of the world. Emmanuel Daniel, Chairman, The Asian Banker, said the...