Cadbury Nigeria Plc, the leading company in manufacturing food drinks in Nigeria has kicked off a promo to reward loyal consumers via  Cadbury Bournvita Yummy Life Promotion. The Cadbury Bournvita ‘Yummy Life’ promo is distinctive  reward program as everyone who purchases either the 450g or 900g promotion jar from now till...

In celebrating the Baileys Day 2012 on Thursday 22nd November, a week-long series of activities has been lined up from Monday 19th November 2012 – Saturday 24th November 2012. The Baileys Day is a major avenue to get people who already love Baileys to drink it more often and to introduce...

Mobola Jonhson, Honourable Minister for Communication & Technology The Nigerian Communications Commission (NCC) has banned leading network, MTN Nigeria and six other telecoms companies from engaging in promotions and other lotteries due to prevailing challenges faced by phone subscribers in the country. Making the announcement on Tuesday, Tony Ojobo, Director,...

Orange Drugs Limited, a leading household and drugs manufacturing company, has introduced its 12th soap brand, Delta Bodyguard, into the Nigerian market. Introducing the new anti-septic soap in Lagos at a Distributors ‘Forum, the company’s General Manager, Ms Shonel Oushun, said the new product was designed to cater for a...

Organisers of Nigeria's First Annual light up awards scheduled to hold on the 24th of November in Lagos released the names of nominees for the various award categories at a press briefing recently. The award, according to the National co-ordinator of Project Light up Nigeria, Mr Frank Aja Ukpabi is designed...

New Identity As part of its initiatives to consolidate its market leadership in the banking sector, Diamond bank plc has unveiled a new identity logo in Lagos. The bank has in the last few months undertaken a number of initiatives as an organization to ensure it perform optimally and has...

One of the leading companies in manufacturing food drinks in Nigeria, Cadbury is set to reward loyal consumers of its flagship brand, Bournvita. with a consumer promotion tagged Cadbury Bournvita Yummy Life Promotion. Speaking at a press briefing on Monday 5th November 2012 at the company’s Agindinbgi-Ikeja Head office to...

Insight Communications has clinched 25 awards at the Lagos Advertising Ideas Festival (LAIF) 2012. Organised by Advertising Agencies Association of Nigeria (AAAN), LAIF is Nigeria’s most prestigious awards for creativity by marketing, advertising and brands communications agencies in Nigeria. A breakdown of the award shows Insight won four gold, 10...

By Daniel Obi Commercial campaigns, experiential marketing and engagement through winning propositions do not guarantee a successful change in consumers’ attitude. This was the assertion of discussants at the first African Social Marketing Forum hosted by EXP, an activation agency in Nigeria, where the Forum agreed that it does not...

Businesses and consumers in Nigeria will now experience re-imagined software that perhaps shatters their perceptions of what a PC really is as Microsoft, foremost software developer, introduces Windows 8. Microsoft says the radical reinvention of the world’s best-selling computer operating system for the touchscreen age has a beautiful new user...