Don't build a brand. Build a business I know what you’re thinking, “Aren’t those the same thing?” Or, “You need a brand to build your business.” Building a brand helps your business. But, how to do it and what it means are often confused. The result ends up being entrepreneurs chasing...

When it comes to branding, there’s no easy recipe for success. Branding is an imperfect science that boils down to constant change -- based on where you are, where you want to be and, most importantly, what the market is doing.   Just look at Nike. The athletic apparel giant...

Google has given its logo a makeover for the mobile generation. While the new design maintains the classic blue, red, yellow and green color scheme, the font is now flatter and more modern. "Today we’re introducing a new logo and identity family that reflects this reality and shows you when...

Part of the new brand's visual identity, the new 'Ultimate Stage' stadium The concept 'Champions becoming Legends' underpins the new brand identity for the 2015–18 UEFA Champions League which was launched in Monaco on August 27, 2015. The new UEFA Champions League brand identity for the competition's 2015–18 cycle was...

In line with its commitment to offer value-added products and services that suit the lifestyles of its customers, First Bank of Nigeria Limited has unveiled its integrated lifestyle mobile banking app, FirstMobile. The mobile banking app which is easy to use is another secure platform that allows customers to execute...

Skye Bank again made another set of Millionaires in the on-going Reach for the Skye Millionaire Reward Scheme. Onitsha, the Anambra State commercial city on Thursday hosted the Pan-Nigerian Scheme where 17 Nigerians who operate the Banks flagship savings and financial inclusion account (Skye save plus and Skye Ease accounts)...

Pan-African Financial Services group, United Bank for Africa (UBA) Plc was honoured recently with an award as Nigeria’s biggest lender to agriculture. The award was conferred on the bank by the Lagos Chamber of Commerce and Industry (LCCI) at the chamber’s annual commerce and industry awards night. The LCCI awards...

Are you a young talented designer? Do you want to build and showcase your design talents at the 5th anniversary of Heineken Lagos Fashion and Design Week in October? Then enter for the Fashion Focus regional rounds in Abuja, Port Harcourt& Lagos! Fashion Focus is an amazing opportunity for any...

Investigations by Press Association Sport have shown that Jack Warner, sub-licensed the World Cup television rights to his own Cayman Islands-registered company J & D International (JDI). In 2007, JDI sold on the rights to Jamaica-based cable TV station SportsMax for a value that the broadcaster reported on its own...