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Samsung Embeds High Tech Functionalities in New Mid-range Devices

Gone are the days when medium to low range mobile devices meant that you were missing out on advanced technology features, as Samsung has for the first time, included cutting edge design and futuristic features in its newly launched Galaxy A71, Galaxy A51 and Galaxy Note 10 Lite.

Samsung Nigeria officially launched the new devices into the market on Friday 31, January, highlighting the company’s continued efforts to bring pioneering technology to all Nigerians by ushering in a new decade of innovation. According to the company, its A Series is a showcase of a brand with a purpose.

Dudu Mokholo, chief marketing officer, Samsung Central Africa reiterated Samsung’s focus on innovation for all – “We are committed to bridging the gap between flagship features and affordability. I believe the Galaxy A Series offers the best value in its segment. Additionally, the power of the Note10 Lite and its famous S Pen is now accessible to more people in Nigeria.”

The Galaxy A71 and Galaxy A51, the latest addition to the highly successful Galaxy A Series is available in the country in February, while the Galaxy Note10 Lite will be released in the next few weeks. Both devices include flagship features at an affordable price.

“We are proud to connect with a new generation of consumers from the value-seekers to the power users. We will continue to listen to the needs of the local market and bring innovation that empowers all,” Dudu Mokholo said.

Speaking to journalists during a press conference held at the Samsung Nigeria head office in Lagos, Adetunji Taiwo, head of information technology and mobile, Samsung Nigeria, said that because the OEM is always looking to meet people’s needs, advanced technology such as macro-shot camera that allows focus on subject and blurred background, as well as other unique features have been put in the A series devices for the first time.

“Built to make meaningful innovations and awesome mobile experiences to everyone, the Galaxy A71 and A51 are packed with enhanced features: a longer-lasting battery to keep up with your busy lifestyle, a smarter camera to help capture the world as you see it and an Infinity-O display that gives an uninterrupted visual experience,” he said.

Customers will also be able to get the premium Note experience and increase productivity on the Galaxy Note10 Lite smartphones. Its standout specs include spacious, 6.7-inch immersive display, 4,500mAh batteries with super fast charging and Samsung’s latest and greatest camera technologies. These enhancements, along with the Galaxy Note10 Lite’s ever-versatile S Pen, make it easy for users to capture, create and share more moments, and enable them to experience whole new levels of productivity.

According to Samsung Nigeria, the recommended retail price for its Note 10 Lite is N183,300 while the A71 will sell for N142, 900 and the A51 will cost N103,800.

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