Brand Campaign

Brand Campaign

Smartphone Brand OPPO set to invest $1.43 Billion in Research & Development Globally

OPPO recently announced its plan to spend about $1.43billion on Research and Development (R&D) in 2019, so as to improve the company’s technological capabilities. The Founder and CEO of OPPO, Tony Chen, emphasized the company’s commitment to leverage Artificial Intelligence (AI) to develop a wide range of smart devices including...
Brand CampaignEntertainment

Watch Kanu Nwankwo, Samson Siasia, Daniel Amokachi live in Action at the #PVCFootball Novelty Match | February 9th

Super Eagles 1994 and 2013 AFCON Squad are set to play for the Tap iNitiative PVC Football Novelty Match at the Legacy stadium, inside National Stadium Surulere, Lagos on Saturday, February 9th, 2019 in partnership with OSIWA. Date: Saturday, February 9th, 2019 Time: 2 pm to 4 pm Venue: National Stadium Surulere, Lagos Through the PVC Novelty match, Tap iNitiative aims...
Brand Campaign

Betway Unveils Money Back offer

Internationalbetting platform, Betway has launched a new ‘Money Back’ promo to reward customers this month. Through the Money Back promo, Betway will reward its customers by refunding one per cent of their bet amounts on all bets placed daily. Every time a customer bets,  one per cent of their bet amount will...
Brand CampaignEntertainment

#BBNaija2019: Big Brother Naija Returns for a Fourth Season

L-R: Martin Mabutho Chief Customer Officer; Wangi Mba-Uzoukwu, Channel Director: Africa Magic; Olufemi Osobajo Senior Marketing Manager, Bet9ja; Busola Tejumola Executive Head of Content, MultiChoice Nigeria. • Show to now hold in Nigeria • Bet9ja announced as new headline sponsor • Auditions scheduled in February in 8 states across the country Africa’s...
Brand CampaignBrand IdentityBrand News

Sterling Bank Brand Refreshed, Wears New Identity

Sterling Bank New Identity Rationale - Brandessence Nigeria Nigeria’s leading commercial bank, Sterling Bank Plc yesterday unveiled a new logo that builds on its new ‘Rising Sun’ corporate identity reflecting a new, modern look and feel that portrays the bank’s growth trajectory and position for the future. Building on the...
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