Brand News

Relaxing on a scenic beach, trying out an exotic dish or ordering a summer dress online? Whether you spend your summer in Barbados or Lagos, Ibadan or Ibiza, Enugu or East London; with your FirstBank MasterCard, your summer will be filled with delightful experiences. In addition to the regular things...

First came NBA legend Michael Jordan's iconic Jordan trainers and now tennis champion Serena Williams has teamed up with Nike to bring fans 'The Greatness Collection'. The 33-year-old star has unveiled her own range of trainers with the sportswear giant to celebrate her eventful tennis career. The Nike Air Max...

Ever found yourself in some situations where you want to withdraw cash from the ATM and you find that you don’t have your Diamond Debit Card in your wallet for some reason? You were either in a rush and forgot it at home, in your car, at the office or...

18th of August, Lagos, Infinix Mobility has marked a significant turning point in the telecommunication ecosystem. In collaboration with Google, the No.1 Internet giant, Infinix Mobility released Infinix Hot 2 as the 1st official Android One product with lollipop 5.1 in Africa. In only three years, Infinix Mobility has built...

Yudala, Nigeria’s first true composite retail chain, is set to unveil its online shopping platform today, Monday 31, August. It also plans to roll-out more physical retail stores in various locations across the country in addition to the previously launched ones. The company which enjoys strong partnership and comparative advantage for products...

Yudala, which means Best Wishes, Peace of Mind and Prosperity, is Nigeria’s first true e-commerce and offline retail chain revolution. Yudala is a composite retail platform which combines the power of e-commerce with offline stores located nationwide in providing and delivering a wide range of quality goods and services from...

As a brand owner, you’re answering more challenging questions in an increasingly complicated market and often with a tighter research budget.  Invariably single studies can no longer answer all your marketing questions; however brand performance programmes are able to address these pressures and harness new opportunities. Designed to help marketers...

To many small and medium businesses, PR is seen as more of a luxury than a necessity. “Reputation management is for the big guys” SME owners will be heard uttering such words; “when something hits the fan, that’s when I’ll call in a PR, right now I don’t need one”...

Following its highly successful box office premiere, Dr. Dre and his Beats By Dre counterparts have decided to create limited edition Straight Outta Compton headphones. The black headphones feature the logo of the N.W.A. biopic and retail for $379.95 on the Beats website. "Where you come from shapes who you are today," the product...

(L-R Brand Manager Morning Fresh, Miss. Iminabo Georgewill; Area Sales Manager Morning Fresh Abuja, Mr. Kevin Emeanuwa; A Customer, Mrs. Emily Uzoka; and Another Customer, Mr. OladapoOlatunji ,during Morning Fresh Community Wash-A- Thon activation in Abuja.) PZ Cussons Nigeria Plc has commenced a Pan- Nigeria consumer engagement campaign for Morning...