Brand Campaign

Global Leader in consumer electronics and home appliances, LG Electronics (LG) is unrelenting in its quest to making life comfortable and convenient for its numerous consumers with the introduction of the new LG Chest Freezer. The event which held at the LG showroom in Lekki was aimed at making safe...

Today marks a turning point for Nigerian businesses-roadside, small, medium and large, as Konga.com Nigeria’s largest online mall announces the opening up of its trading platform for all Nigerians to sell online. Konga which only last year announced the launch of Konga Mall, a revolutionary offering which gave select Nigerian...

On Friday 14th February 2014, Nigerian singer Tiwa Savage was unveiled as the Face of Forte Oil at a press conference event, which also doubled as the unveiling event for the company’s repackaged engine oil products at Ladipo Mechanic Village, Lagos. Forte Oil Plc, which was incorporated as British Petroleum in...

FBN Holdings PLC, Nigeria’s largest financial services group, today unveiled a refreshed corporate identity for the entire group, including all its subsidiaries. Designed to reflect the company’s strategic direction and position it to meet the future needs of the market, the refreshed identity will be rolled out across the Group’s...

Etisalat has done it again! In its commitment to constantly deliver value to customers by offering convenient plans and affordable tariffs, Etisalat has introduced 3 new Easyflex bundles – 4000, 10000 and 20000. It also comes with an amazing 100% date bonus – read more about it in the statement...

“Today brands are born, not made. A new brand must be capable of generating favorable publicity in the media or it won’t have a chance in the marketplace”. Your business is only as good as the number of people who knows about it. For your venture to grow, you need...

Two of Nigeria's leading companies, Pepsi and telecommunications operator, Airtel Nigeria, have announced an audacious consumer promotion to reward customers for their loyalty and ensure they begin the new year on a high. Addressing a press conference at Sheraton Hotels and Towers, Lagos on Thursday, both organisations said the partnership...

Closeup, a leading toothpaste in Nigeria, has set the pace for an engaging and fun-filled Valentine season among Nigerian youths with the launch of the digital social game, “Cupid Games”. The St. Valentine’s Day, an annual celebration of love, is a period for getting closer and expressing affection, and as...

Last June, Facebook released a tracking pixel, a snippet of code that allows advertisers to track customers who come to their websites from Facebook ads. For Amy Norman, co-chief executive officer of Little Passports, the pixel was a game-changer. Ms. Norman, whose San Francisco company sends children a monthly package...

The Performing Musicians Association of Nigeria (PMAN) currently as part of its re-branding and re-structuring plans has released its new official logo and hi-tech membership card. After years of instability driven by disunity and factional sentiments; peace, direction and co-ordination is returning to the Nigerian music union, PMAN. As constant...