Noah’s Ark MD – Lanre Adisa Emerges First Nigerian Cannes Lions Juror
“Cannes Lions is now in its 65th year and in that time the industry, and the organisations operating within it, has changed dramatically. These new specialised Lions require a broader range of skills and experience which will ultimately help expand our perspective of creative excellence. The Lions are constantly evolving, just as the industry is, and our jury members are fundamental to ensuring that we keep creativity at the core of what we do,” Savage explained.
Speaking on the development, the Managing Director & Chief Creative Officer, Noah’s Ark Communications Limited, Mr. Lanre Adisa described his appointment as the beginning of great things for the Nigerian Advertising Industry having taken this long for any creative not only from Nigeria, but also the West African sub-region, to be considered for such an exalted appointment.
“Coming shortly after the African Cristal African Agency of the Year feat, this is a watershed year for us as an agency. It means that in truth we are living out our vision of being in the league of the most successful brand builders out of Africa. We could not have asked for a better 10th anniversary gift. Now we have to push even harder. There’s a lot more ahead of us,” said Adisa.
Dedicating the achievement to the concerted efforts of the Noah’s Ark Team and her clients, Adisa stated “we owe it to ourselves and our future not to relent in pushing for new frontiers for every new opportunity we are given by our clients.”
Prior to his appointment as juror for 2018 Cannes Lions, Lanre Adisa has served on the jury of many globally acclaimed festivals and was the jury president in the Heritage category of the 2018 Pitcher Awards. He has also presided over Young Lions creative jury in Nigeria for several years.
Mr. Lanre Adisa is amongst the few heads of creative advertising agencies with a background in the creative department. He has close to 30 years, working on some of the most visible local and multinational brands in Nigeria with thriving firms in advertising, public relations and content/production.
It would be recalled that Adisa’s advertising agency recently emerged Agency of the Year at the 2018 African Cristal Awards winning 9 medals including 2 Grand Prix, 1 Gold, 4 Silvers and 3 Bronze.
The agency also emerged Best Agency of the Year in 2017 at Lagos Ideas Festival (LAIF), beating all other Nigerian agencies.
