Guinness Launches Mega Airtime Offer to Reward Football Lovers
In keeping to its promise of rewarding lovers of the round leather game throughout the Barclays Premier League season, Guinness Nigeria Plc recently introduced the Mega Airtime Offer into the on-going Every Minute Made of Black football promo.
The Mega Airtime Promo avails Guinness consumers the opportunity to win instant airtime for every bottle of Guinness consumed. The Guinness BPL football promo is the first of its kind in football promo in Nigeria. It is a unique promo that is tied to the Barclays Premier League, where football lovers have the rare opportunity to get rewarded for every goal scored within every match.
Commenting on this Mega Airtime Offer, Portfolio Marketing Manager, Guinness, Ms. Liz Ashdown, said the company is passionate about its consumers and the brand will continue to explore new ways to connect with the passion points of Nigerians, one of which is football. She added that the brand is committed to bringing firsthand football excitement to its loyal consumers all over the country.
“We want to thank all our teeming consumers and we enjoin you all to explore this opportunity and keep drinking, keep watching the games and keep winning.”
Senior Brand Manager, Guinness, Mr. Kunle Faloye, said, “The promo is getting bigger with more winners emerging weekly. This offer is restating our dedication to the objectives of this promo and we would love more Nigerians to keep playing, while enjoying their most loved iconic stout with their favourite BPL teams and get rewarded.”
Since the launch of the football promo in August 2015, more than 2.5 million consumers have participated; over 1 million have won free airtime and about half a million consumer have carted home 100,000 cash across Nigeria. Every Minute Made of Black football promo has been doling out N100, 000 to thousands of lucky winners every week since the commencement of the promo, and still gives millions of Nigerians the chance to get more involved with their favourite team matches and look forward to some exciting moments, whilst also winning instant airtime rewards.
Many of the winners who have already received their instant airtime and cash noted that Guinness has fulfilled its promise to provide more exciting football experiences for its consumers at every minute of each BPL game.
The Guinness Every Minute Made of Black Promo is a nine month BPL season campaign that allows participants to win instant recharge card just for participating, and so far the promo has recorded over 1 million airtime winners and about half a million N100,000 cash winners have emerged.
