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GSK Introduces New Sensodyne Toothpaste

GLAXOSMITHKLINE Consumer Nigeria Plc has launched a new advanced formula Sensodyne with more fluoride, more mint and less abrasion. The improved Sensodyne was unveiled to the expert community at the Nigerian Dental Association (NDA) national conference, which took place recently in Lagos.

The Director, Clinical Research for GSK globally, Dr. Stephen Mason, explained that the improved formulation of Sensodyne Toothpaste will help consumers with teeth sensitivity to better manage the condition.

He stated that “dentine sensitivity is a dental condition that many people have but don’t realize it. It causes sufferers to experience short sharp pain whenever they take cold or hot drink or highly sweet food. This is because a small piece of dentine has become exposed at the junction of the gum of the tooth, which creates a gap that exposes a small area, which allows the cold to be transmitted to the nerves causing the short sharp pains that consumers feel. Sensodyne toothpaste is designed and clinically proven to act gently on the exposed area and control the pain.”

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