The Experiential Marketers Association of Nigeria (EXMAN) has released the dates for its highly anticipated Brand Experience Summit 2023, its biennial awards and the jury for the experiential showcase billed for July.
The association in a statement signed by its President, Tunji Adeyinka and Publicity Secretary, Adedeji Orunkoyi and made available to the media, revealed that the summit which promises to be a game-changer is scheduled to take place on the 12th and 13th of July 2023.
The Brand Experience Summit 2023 will be held at the prestigious Balmoral Convention Centre, located within the Federal Palace Hotel, Ahmadu Bello Way, Lagos. With the theme “Unlocking the X,” EXMAN revealed that the summit is not just another marketing conference; “it is a transformative experience that will immerse participants in a world of innovation, creativity, and cutting-edge strategies. We invite marketing professionals, industry leaders, and enthusiasts to join us on this remarkable journey that will elevate their marketing efforts to new heights.
“The Brand Experience Summit 2023 offers a unique platform for participants to explore the latest trends, exchange ideas, and learn from industry experts who will present insightful sessions and workshops. This summit is designed to equip attendees with the knowledge, skills, and strategies needed to stay ahead in today’s dynamic marketing landscape. By attending, attendees will gain a competitive edge and discover innovative approaches to drive business growth,” the statement read.
In addition to the summit, EXMAN also announced the upcoming EXMAN Awards, an event that celebrates the power of experiences in marketing. Noting that the awards is an opportunity to recognize and shine the spotlight on the most creative and impactful experiential marketing campaigns, the association revealed that the ceremony will take place on the 14th of July, 2023, at the Balmoral Convention Centre. The event will take place within the 10th Year Anniversary Dinner
The statement encouraged agencies and clients to submit their outstanding campaigns for the awards, tagged ‘Crafting Plaques’. The deadline for the submission of entries is the 16th of June 2023.
EXMAN also announced the distinguished members of the Awards Jury, who will meticulously assess and evaluate the entries. The panel is chaired by topmost Strategist – Nnenna Onyewuchi – Director, Yellow Brick Road and Chief Growth Officer, Halo Invest. Members of the jury include Bamise Oyegbami – Marketing Director, Nigeria, Anheuser-Busch InBev; Biodun Ajiborode – Founder, Brand Management Academy (BMA) and CEO, Loopholes Finder Consulting, Yemi Lofindipe – Executive Creative Director, BrandBelievers and Maureen Ngwu, MD Media Seal.
“Their extensive expertise and industry knowledge will ensure a fair and transparent evaluation process, ultimately recognizing the best of the best in experiential marketing,’ EXMAN noted.
The Experiential Marketers Association of Nigeria (EXMAN) is the umbrella body of forward-looking experiential marketing communications agencies in Nigeria. EXMAN is dedicated to promoting professionalism, innovation, and collaboration in the field of experiential marketing. By fostering industry standards and providing a platform for knowledge sharing and networking, EXMAN strives to elevate the practice of experiential marketing in Nigeria and contribute to the growth of the marketing industry as a whole. It exists to support, promote and defend the interests of over 45 member agencies, with total billing of over thirty billion naira through comprehensive core services and platforms.
Caption: Tunji Adeyinka, President, EXMAN.
Adedeji Orunkoyi, Publicity Secretary, EXMAN.