• Home
  • Brand News
  • Advertising
  • Brand Campaign
  • Brand Identity
  • Features
  • Entertainment
  • Sports
Monday, July 20, 2026
  • Home
  • About us
  • Distribution Networks
  • Advertise with us
  • Contact us
Brandessence Nigeria - Latest Brand News in Nigeria, Brand News Today, Latest branding News, Brand Nigeria, Brand news Nigeria, Online Brand Promotion Nigeria, Brand promotional magazine, advert agencies in nigeria, entertainment news in nigeria, battle of brands, branding in nigeria Brand News, Advertising News, The First Brand Advertising Magazine in Nigeria
Brandessence Nigeria – Latest Brand News in Nigeria, Brand News Today, Latest branding News, Brand Nigeria, Brand news Nigeria, Online Brand Promotion Nigeria, Brand promotional magazine, advert agencies in nigeria, entertainment news in nigeria, battle of brands, branding in nigeria Brand News, Advertising News, The First Brand Advertising Magazine in Nigeria
Brandessence Nigeria - Latest Brand News in Nigeria, Brand News Today, Latest branding News, Brand Nigeria, Brand news Nigeria, Online Brand Promotion Nigeria, Brand promotional magazine, advert agencies in nigeria, entertainment news in nigeria, battle of brands, branding in nigeria Brand News, Advertising News, The First Brand Advertising Magazine in Nigeria
  • Home
  • Brand News
  • Advertising
  • Brand Campaign
  • Brand Identity
  • Features
  • Entertainment
  • Sports
HomeBrand CampaignCreating One of Africa’s Leading Retail Banks – Launch of the New Access Bank Brand
Apr. 01, 2019 at 10:54 am
Brand CampaignBrand IdentityBrand News

Creating One of Africa’s Leading Retail Banks – Launch of the New Access Bank Brand

Brandessence NigeriaBrandessence NigeriaApril 1, 2019April 1, 2019no commentAccess Bank New Logo

Today we have publicly launched the new Access Bank, one company, with 28,000 staff across 600 branches and 29 million customers worldwide. This follows legal completion of the merger on 19 March and the launch of our new brand today.

The enlarged Access Bank will have a formidable commercial and retail banking business, providing significant opportunities to customers, staff, shareholders and other stakeholders. Our new logo fuses Diamond Bank and Access Bank’s brands together, and we have launched a new brand promise – access. more than banking – which symbolizes our shared philosophy.

The combination of Diamond Bank’s strong retail customer franchise and leading digital platform with Access Bank’s corporate banking capabilities, proven risk management and capital management expertise has created a diversified Nigerian financial institution with strong value creation potential.

Access Bank Old and New Logo

The new Access Bank will provide benefits to all stakeholders, including customers, shareholders and staff. Access Bank is now one of the leading Tier 1 Nigerian banks, which:

  • has increased its market reach and customer convenience through an expanded network of over 600 branches and 3100 ATMs, complemented by the enhanced distribution of world-class mobile and digital channels
  • has a strengthened corporate banking business, as a result of customer consolidation and the opportunity afforded by combined product offerings and marketing capabilities
  • has the breadth, scale and product range to further accelerate the financial inclusion agenda both banks have pursued separately
  • has the capacity to provide credit lines to a more diversified client base
  • is a stronger, safer institution with an enlarged balance sheet, enhanced liquidity profile and robust capital base
  • will deliver revenue and cost synergies at NGN150 billion per annum, to be fully realized within three years post-completion

Commenting on the merger, Herbert Wigwe, Group Chief Executive of Access Bank, said:

“This is a transformational moment for Access Bank. I remember almost two decades ago when, together with my partner, Aigboje Aig-Imoukhuede, we set out a dream for Access Bank – to change the face of banking in Nigeria and lift the continent of Africa through sustainable banking. We wanted to show individuals and businesses across the country that ethical business was good business. 

Some years earlier, Pascal Dozie, one of Nigeria’s leading figures in banking, launched Diamond Bank to harness technology to help people respond to changing lifestyles and support societal shifts.

This merger has enabled us to realize our dream of becoming a leading full-service bank in Nigeria and a Pan-African financial services champion. Combining Diamond Bank’s leadership in digital and mobile-led retail banking with Access Bank’s expertise in trade finance, cash management, treasury and corporate finance drives significant opportunities through the value chain.

As we promised on 19 December 2018, we have taken decisive steps to maintain the capital strength of the combined entity and ensure its financial stability. The Enlarged Access Bank has an extremely strong capital adequacy ratio of more than 20% following completion of the merger. For both Diamond Bank and Access Bank, today marks the beginning of a shared vision to create a large diversified retail bank that is modern, intelligent and digitally led; of global scale and scope, with strong payment capabilities. We want to be able to support our 29 million customers as they achieve their dreams and ambitions, and in doing so play our part in supporting the national economy and our continent as Africa’s gateway to the world.”

Tags :Access Bank New Logo
share on Facebookshare on Twittershare on LinkedInshare on Email

Leave a Response Cancel reply

Brandessence NigeriaApril 1, 2019April 1, 2019
Brandessence Nigeria

Brandessence Nigeria

view all posts
Access Bank Unveils New Corporate Identity
Dementia has increased by 400% in Nigeria in the last two decades, Study reveals

You Might Also Like

Brand News

OLAIDE ADESINA EMERGES THREE CROWNS MUM OF THE YEAR 2026, WINS A TRIP WITH FAMILY TO ZANZIBAR.

Brandessence NigeriaBrandessence NigeriaJuly 20, 2026July 20, 2026Brand News
L–R: Marketing Director, FrieslandCampina WAMCO Plc, Maureen Ifada; winners of the Three Crowns 2026 Mum of the Year competition, Olaide...
Brand News

Marketing Edge’s Anietie Udoh Named Jury Member for 2026 International Content Marketing Awards

Brandessence NigeriaBrandessence NigeriaJuly 17, 2026Brand News
  Nigerian marketing communications professional and Divisional Director of Marketing at Marketing Edge Publications, Anietie Udoh, has been appointed as...
Brand News

BUA Foods Unveils Next Growth Phase with Major Capacity Expansion, New Product Categories and ₦504 Billion Dividend Approval 

Brandessence NigeriaBrandessence NigeriaJuly 15, 2026Brand News
  BUA Foods Plc has unveiled an ambitious new phase of growth that will significantly expand its manufacturing capacity, strengthen...
Brand News

₦1 Million Daily: Guinness Rolls Out Nationwide Consumer Rewards Promotion.

Brandessence NigeriaBrandessence NigeriaJuly 15, 2026Brand News
  Consumers Stand a Chance to Win ₦1 Million Daily, ₦100,000 for 1,000 Winners, and a Brand-New Car Lagos, Nigeria...

Brandessence Magazine

Stanbic IBTC

Brandessence Magazine

UBA

Brandessence Magazine

Brandessence Magazine

Brandessence Magazine

About us

Brandessence is a knowledge-based promotional magazine that collaborate brands and consumers together by providing information about brands through promotional contents, campaigns, advert, events interviews etc. We specialize in helping brand owners to grow their business, provide knowledge about brands and re-enforce brand promises in the minds of your consumers.
With over 2,000,000 page views monthly and more than 300,000 unique visitors monthly.

Our goal is to connect brands with customers. Our philosophy is to strategically connect the best, upcoming and most respected brands to the customer in a way that is targeted, relevant and effective.

Latest

  • OLAIDE ADESINA EMERGES THREE CROWNS MUM OF THE YEAR 2026, WINS A TRIP WITH FAMILY TO ZANZIBAR.
  • Wema Bank Reinforces Role in Powering Fintech Growth Through Strategic Partner Engagement
  • Marketing Edge’s Anietie Udoh Named Jury Member for 2026 International Content Marketing Awards
  • BUA Foods Unveils Next Growth Phase with Major Capacity Expansion, New Product Categories and ₦504 Billion Dividend Approval 
  • ₦1 Million Daily: Guinness Rolls Out Nationwide Consumer Rewards Promotion.

Contact Information

 

Email: info@brandessencenigeria.com

Phone: 08030435456

  • Home
  • Brand News
  • Advertising
  • Brand Campaign
  • Brand Identity
  • Features
  • Entertainment
  • Sports

© Copyright 2026. All Rights Reserved