Brand News

Everyone loves movies. Movies let us check our minds at the door and let our inner child play for a while. Well guess what? YOU are the main character in your life and you are filming your story right now! Whatever you do; waking to an alarm, sitting through traffic,...

MTN, in collaboration with content aggregator, “Content Connect Africa” and Just Music has clinched a landmark deal that gives it the exclusive rights to Adele’s much-anticipated single entitled “Hello” which was released on October 23, as a caller ring back tone. During the advertisement break of the popular reality television...

Millions of Verve cardholders to enjoy improved services in East Africa Nairobi, Kenya: Verve International ('Verve'), the leading African payment card brand, has announced its official entry into the Kenya market at a launch in Nairobi. The launch included the announcement of a strategic partnership with Kenya Commercial Bank (KCB)...

Union Bank of Nigeria Plc has unveiled a new brand identity as part of its transformation and innovation agenda, even as it changed its pay off line from “Big, Strong, and Reliable “to” Building a Simpler, Smarter Bank”. The move, according to Union Bank, was in line with it's strategic...

L-R: Marketing Director, NB, Marco Maria Maggi, Senior Brand Manager, Strongbow, Ngozi Nkwoji and Sales Director, NB PLC_ Hubert Eze Strongbow Apple Ciders, the world's biggest and most popular cider brand is set to enter the Nigerian market this month courtesy Nigeria's leading brewing company, Nigerian Breweries plc. Commenting on...

Tanzanian music star Diamond Platnumz won the Best African/Indian Act award at the 2015 MTV EMA which took place in Milan yesterday. He beat African musicians including Nigeria’s Davido and Yemi Alade, SA’s AKA and Ivorian DJ Arafat as well as leading Indian musicians to win the MTV prize. Other...

Unarguably one of the most innovative and rewarding brand partnerships in recent times, leading beverage brand, Bournvita, from the stables of renowned beverage maker, Cadbury Nigeria Plc, has partnered foremost noodles brand, Indomie, for the Bournvita Celebration Campaign. The partnership aligns with Bournvita’s commitment to provide consumers with more value...

E-commerce giant, Kaymu has launched the first-of-its kind social innovation centre called Kaymu Village to provide an enhanced user experience between sellers and buyers in the Yaba environs of Lagos state. The centre located at 59 Queens Street Yaba, is dedicated to accelerate the interaction between members of its community....

Marketers will be happy to know that audiences do in fact exist outside of Facebook in Nigeria. What, you may be asking yourself, where do they exist? A mobile media agency called The Mobi Hunter has exclusivity to advertise to 16.5 Million monthly active mobile users in Nigeria. The breakdown...

MD/CEO, Guinness Nigeria, Peter Ndegwa (2nd Right) hands over a set of breathalyser to the Lagos Sector Commander, Federal Road Safety Commission, Mr. Hyginius Omeje, with Head of Policy and Public Affairs, Michael Onuoha, and Corporate Relations Director, Sesan Sobowale both of Guinness Nigeria at the flagoff of the "Ember...