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Stanbic IBTC Bank partners with Carloha to offer exclusive 6 percent discount on Chery Vehicles

  Stanbic IBTC Bank, a subsidiary of Stanbic IBTC Holdings, has announced a strategic partnership with Carloha, a reputable auto showroom specialising in the retail sale and after service of Chery brand of vehicles. The official agreement was signed on Wednesday, 18 December 2024, marking a significant milestone for both...
Brand CampaignEntertainment

AMVCA: Organizers Announce Call to Entry for 11th Edition of the Africa Magic Viewers’ Choice Awards

  Africa Magic, in partnership with MultiChoice, is thrilled to announce the call to entry for the 11th edition of the Africa Magic Viewers' Choice Awards (AMVCA). Entries open on Monday, 23 December 2024, and close on Friday, 31 January 2025. The AMVCAs celebrate exceptional talent, creativity, and innovation within the...
Brand CampaignEntertainment

Sanwo-Olu to Flag Off Lagos Shopping Festival Today

…Governor restates state’s readiness to host Africa's largest 72-hour non-stop shopping and entertainment event Lagos State Governor Babajide Sanwo-Olu, will on today, December 23 flag off the maiden edition of the Lagos Shopping Festival (LSF), Africa’s largest 72-hour non-stop shopping experience, at a brief ceremony to be held at 4pm...
Brand CampaignBrand News

Pulse Marketing Pens Viral Rap ‘Letter’ to the Industry on the Link Between Creativity and Strategy

https://www.youtube.com/watch?v=6gbogR9bJac As part of its groundbreaking launch, Pulse Marketing introduced Selarah by Suplé, a fictional beauty brand, in a bold social experiment that highlighted the risks of prioritizing attention over results. The fake brand campaign generated impressive buzz—achieving a 30% engagement rate and over 500 brand mentions by tapping into...
Brand Campaign

CBA Foundation: Advocating and Caring For Widows

  L-R Patrick Gomes, CEO, digitXplus; Chinwe Bode-Akinwande, Founder, CBA Foundation and Damilola Hassan , Board of Trustees member, CBA Foundation at the Walk4Hope2024 held in Lagos last week Saturday In a society where widows are most times neglected, dejected, and isolated, Chinwe Bode-Akinwande (CBA) Foundation, a non-governmental organisation founded...
Brand CampaignBrand News

Remilekun Dosumu Takes the Helm as Head of Media Buying & Control at PHD Nigeria

PHD Nigeria has announced the promotion of Remilekun Dosumu, a distinguished marketing communications expert, to the position of Head of Media Buying & Control. Known for her strategic acumen and deep understanding of media investment, Remi’s elevation to this leadership role reflects her remarkable contributions to the industry over the...
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