Advertising

... This Year's Theme is Tagged "Creativity Inspires Life"   The annual Lagos Advertising and Ideas Festival (LAIF) is set celebrate ideas and reward creative excellence by Nigeria's most creative minds in advertising, media and marketing in a week long program of activities that will culminate to the Award Dinner...

While smartwatches have yet to really become a hit for adults, LG and Verizon say the time is right to strap them onto little kids. Verizon has started selling two new GPS-connected wearables that allow parents and kids to stay in contact and also to alert parents when their children...

Union Bank of Nigeria, one of Africa’s most prominent banks, has undergone a transformational rebrand led by the global strategic brand consulting and design firm Landor. The near-century-old Nigerian heritage bank is a highly regarded financial institution serving millions of customers in the region. However, recent years have seen the...

Think ‘Christmas’. And then think ‘Lagos’. Two words that mean fun and excitement! Put those two words together in a 5-day event during the peak of the festive season and you bet there’s no other place you should be this Christmas than in Lagos. Buzz Media changes the landscape of...

On Saturday October  24th, front line aviation company, Air Peace turned a year older and as part of it's anniversary celebration, Five Star music act Kingsley Okonkwo aka Kcee who is the official brand ambassador of the airline was on board different routes as a cabin crew member where a...

Felabration has since its inception, been at the pinnacle of live concerts and musical festivals in Nigeria; a celebration of an icon, done in a unique way yet unmatched on the African continent. This year, 7UP was also present to make the week-long event a memorable one. For the 7th...

On Friday, October 2nd, Martell Cognac hosted its first edition of Martell VIC. With this first edition, Marketing Director, Pernod Ricard Nigeria, Sola Oke, introduced Jude Agaba (M.I) as the new Martell advocate. The Martell V.I.C hosted by M.I, took place at COVA, Mega Plaza Rooftop, Idowu Martins, Victoria Island, Lagos....

Fans and consumers of Chivita 100% per cent juice have unanimously endorsed the current television commercial on going in both satellite and local channels. A statement from the company noted that the commercial more than ever have generated favourable responses from juice lover across the country. “From Sports analysts, soccer...

This 55th Independence Day, it’s all about expressing exactly what comes to your mind when you hear the word ‘Independence’. For some, it’s the freedom to create your own fashion style, for others it’s the splash of vibrant colors that mirrors the in suppressible Nigerian spirit; to some, it’s the...

Dr Rotimi Olaniyan (Fnimn) President EXMAN The Experential Marketers Association of Nigeria, EXMAN, will, Tuesday, September 29th, hold a special dinner to fete and unveil its Board of Trustees and formally introduce the association and its newly inaugurated management team to stakeholders within the marketing communications industry at the upscale...