Dr. Cherry Eromosele is not just a marketing leader—she’s a force of nature in Africa’s digital and business ecosystem. As Executive Vice President of Group Marketing and Corporate Communications at Interswitch Group, she has played a pivotal role in positioning the company as a fintech powerhouse across the continent....

  Nigeria's public relations sector is rallying to reshape the countrys global image, with stakeholders convening at the opening of the Nigeria Public Relations Week (NPRW) 2025 held in Uyo, Akwa Ibom,, organized by the Nigerian Institute of Public Relations (NIPR). Under the theme Solid Minerals: A Solid Path to...

L-R: Mr. Kelechi Nwosu, CEO, TBWA Concepts; Ifedolapo Fatusin, Regional Head, Lagos Island, Heirs Insurance Group; Olivia Nwechi, Head, Corporate Group Sales, Heirs Insurance Group; and Mrs. Tolulope Medebem, President, Experiential Marketers Association of Nigeria (EXMAN) at the 2024 Industry Awards, held at the Industry Summit in Lagos.   Heirs...

L-R: Yinka Bakare, Marketing and Innovations Director, Guinness Nigeria; Girish Sharma, MD/CEO, Guinness Nigeria; Rotimi Odusola, Corporate Relations Director, Guinness Nigeria; Mr. Babajide Sanwo-Olu, Governor of Lagos State, and Ayodeji Ajibola, Human Resources Director, Guinness Nigeria during the Premier League Trophy Tour by Guinness™ at the State House, Marina, Lagos...

  In a bold move set to reshape the future of digital transformation in Nigeria, Bytes Ahead Limited, a leading provider of digital process automation solutions, has officially announced its strategic partnership with airSlate, a global powerhouse in document management and workflow automation. This collaboration marks a monumental leap forward...

The African Brands, a leading force in African brand journalism and intelligence, proudly announces its 10-year anniversary celebration. The milestone event will take place on June 20, 2025, at the prestigious Oriental Hotel in Lagos, Nigeria, marking a decade of shaping and influencing brands across the continent.   Since its...

Swan Natural Spring Water has unveiled its refreshed packaging, now proudly carrying the seal of endorsement from the Nigerian Medical Association (NMA). This marks a major milestone in the brand’s journey, strengthening its commitment to providing clean, safe, and naturally sourced hydration for Nigerians. The updated bottle design retains the...

  The communications team at United Bank for Africa (UBA) has another reason to celebrate as Abiodun Coker, Media & External Relations Lead, has been honored with the "Future Leader in Media Management" award at the upcoming 6th edition of The Industry Summit/Awards. Organized by The Industry Newspaper, the leading...

  Airtel Nigeria has upgraded its My Airtel App with a fully integrated eShop feature, transforming the platform into a complete digital shopping destination. With this update, customers can now enjoy a full retail experience directly within the existing subscriber app—beyond simply buying airtime or data. The eShop feature offers...

  Anthony Elikene For decades, Nigeria's Public Relations industry has struggled with a critical void—a unified, practical framework for measuring and evaluating public relations efforts. While global standards have evolved, many professionals across Africa continue to report results using metrics that are disjointed, outdated, or focused more on activity than...