Articles

AI Will Transform Marketing in Africa: Insights from Sodiq Odetunde

  Artificial intelligence (AI) is poised to revolutionize marketing across Africa, unlocking unprecedented opportunities for businesses to engage consumers, optimize campaigns, and drive economic growth. As a continent rich in diversity, culture, and untapped digital potential, Africa presents a unique landscape for AI-powered marketing innovation. The AI Revolution in African...
Brand News

Insight Redefini Appoints Group Creative Director

Insight Redefini Group, a member of Troyka Holdings has deployedSinmisola Hughes-Obisesan to the role of Group Creative Director Insight Redefini, in furtherance of its Power of One initiative. Formerly playing the role of Creative Director of Leo Burnett Lagos, this new redeployment will see Sinmisola Hughes-Obisesan steer the creative operations...
Brand News

Heirs Holdings Significantly Expands Oil and Gas Portfolio

Heirs Holdings ("HH"), the leading African strategic investor, in partnership with affiliated company Transnational Corporation of Nigeria Plc ("Transcorp"), Nigeria's largest publicly listed conglomerate, announced today the unconditional acquisition of a 45% participating interest in Nigerian oil licence OML 17 and related assets, through TNOG Oil and Gas Limited (a...
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