By the time you finish reading this article, the price of Bitcoin may have changed twice. That is the nature of cryptocurrency, fast, volatile, and borderless. Yet beyond price charts and trading apps lies a less discussed but critical pillar of Nigeria’s digital finance revolution: corporate communications. In the...

  Big Wins Begin as NIVEA Rewards 40 Millionaires and 200 Voucher Winners in ₦3bn Promo NIVEA has reaffirmed that its historic ₦3 Billion National Consumer Promotion is ongoing, with four successful draws completed so far and Nigerian consumers already smiling home with life-changing rewards. To date, the promotion has...

  Peak Milk, Nigeria’s leading dairy brand and the Official Milk of the Super Eagles, has successfully concluded series of watch parties and bar activations across major cities during the just-concluded Africa Cup of Nations (AFCON), celebrating the Super Eagles’ impressive campaign and bronze-medal finish.   Football, Nigeria’s most beloved...

    Renowned Nigerian artist and social innovator, Adetunwase Adenle, a four-time Guinness World Record holder, has unveiled an art-driven climate and social impact initiative honouring 222 journalists and anchors of CNN for their role in exposing modern-day slavery, human trafficking and human rights abuses across the world. The initiative,...

Adeola Amosun, one of Nigeria’s most respected marketing and media professionals, has been honoured with Brands and Creative Industry Icon Award, in recognition of his sustained impact on brand building, media excellence, and creative effectiveness within the marketing ecosystem The recognition celebrates not just recent accomplishments, but a career defined...

  Peak Milk, Nigeria’s leading dairy brand, has reaffirmed its commitment to nourishing families and creating memorable festive moments with its 2025 Christmas campaign, tagged “Enjoy Christmas At Its Peak.” The campaign brought the true spirit of Christmas to life by celebrating togetherness, generosity, and the simple joys that unite...

Nigeria’s aviation regulator said Saturday that a Qatar Airways flight from Lagos to Doha returned to Lagos on Friday as a precaution after the crew detected a technical alert, dismissing reports that described the incident as an emergency. Qatar Airways flight QR1406 turned back to Murtala Muhammed International Airport on...

  For brands, building a sense of community and connection with consumers takes focused effort. It must be earned over time. Terra’s approach in 2025 reflects this understanding, as the brand moved beyond conventional marketing to building genuine connections with consumers. More than just competing for shelf space or market...

The management and board of the Broadcast Media Owners and Practitioners Forum (ABMPF) and JKD TV channel 391 DSTV, NIGCOMSAT, and Hamada Radio FM have dissociated themselves from the alleged class action suit instituted against Arewa24 and the National Broadcasting Commission (NBC). In a statement independently issued and made available...

  Turkish Airlines, the airline that flies to more countries than any other, has signed a new three-year title sponsorship for the prestigious Turkish Airlines Open golf tournament. The tournament will be held between 30 April and 3 May 2026 in Antalya, hosted by the National Golf Club, located within...