Brand News

Etisalat Nigeria will sponsor season five of the reality TV music show, Nigerian Idol, as auditions for thousands of undiscovered, young music talents for the 5th season of the competition commence tomorrow in Benin City, Edo State. “Etisalat is proud to provide a platform to discover and nurture raw talents....

In a bold move to demonstrate how every Nigerian can use the power of the internet to do extraordinary things that make for a better life in 2015, Nigeria’s leading Information and Communications Technology (ICT) company, MTN has launched its BetterMe campaign with the unveiling of the My2015BetterMe app and...

Guinness Nigeria Plc has said Sodium Benzoate used as a preservative in Orijin, its herbal drink, is not harmful. During a tour of the Orijin Brewery in Ogba, Lagos Corporate Relations Director of Guinness Nigeria Plc, Mr. Sesan Sobowale, said the company met the certification for Orijin. He said Sodium...

As Nigerians joined the rest of the world in celebration of the New Year, Alomo Bitters, the multiple awards-winning medicinal herbal drink from the stable of Kasapreko Company Limited, has rolled out a weeklong marketing activation aimed at boosting consumer knowledge of the brand. The marketing initiative, which will be...

Information and communications technology (ICT) stakeholders have said Jumia, an online shopping platform,  have redefined eCommerce in the country last year, by empowering more Nigerians to shop and transact online. "2014 was a record breaking year for e-commerce and Jumia in Nigeria, especially with the release of an infographic by...

Digital terrestrial pay-TV, GOtv is quickly becoming a household name with its footprint now reaching over 20 states and Abuja, the Federal Capital Territory. The latest cities to receive GOtv signals and share in the enchantment of digital television are Awka, Ilorin, Ikom, Nsukka, Ondo, Owo, Sagamu, and Umuahia. TV...

Coca-Cola Nigeria has launched the popular “Share a Coke” campaign in the country, introducing for the first time, a replacement of its iconic logo with popular Nigerian names on all its packaging , the returnable glass bottle, cans and PET bottles at Protea hotel, GRA Ikeja “Share a Coke transforms the...

In a bold move to demonstrate how every Nigerian can use the power of the internet to do extraordinary things that make for a better life in 2015, Nigeria’s leading Information and Communications Technology (ICT) company, MTN has launched its BetterMe campaign with the unveiling of the My2015BetterMe app and...

The Lagos Countdown, which ushers in a New Year, is not all about fun and razzmatazz. It is a tool designed by the state government to sell the Bar Beach to the world, reports ADEDEJI ADEMIGBUJI, who was at last weekend’s colourful events, which ushered in 2015. A true brand experience...

Oral B – the Procter & Gamble (P&G) oral hygiene brand, was adjudged the “Quality Toothpaste of the Year” in the African Quality Brands Awards (AFRIQBA) in a ceremony organized by the Quality Management Institute of Nigeria in Lagos. AFRIQBA is aimed at recognizing and rewarding individuals, organisations and brands that...