Brand News

Brand News

Cruz Announces £4.5bn Investment to make a ‘British Airways for Everyone’

British Airways’ chief executive Alex Cruz pledged today that the airline’s new £4.5bn investment programme would improve the flying experience for all customers. Reaffirming British Airways as a premium airline committed to customer choice, he outlined the unprecedented competitive pressure the company faced and voiced his determination to create a...
Brand News

Charles O’ Tudor To Speak At African Youth Parliament, Bags Nelson Mandela Leadership Award

Widely respected Global Brand Expert and the principal consultant of Adstrat Brand Management Consortium, Charles O’Tudor has been invited as the lead speaker for this year’s edition of the Africa Industrialization day being hosted by the African Youth Parliament. The respected public speaker will also be given the Nelson Mandela...
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