Brand Campaign

https://www.youtube.com/watch?v=6gbogR9bJac As part of its groundbreaking launch, Pulse Marketing introduced Selarah by Suplé, a fictional beauty brand, in a bold social experiment that highlighted the risks of prioritizing attention over results. The fake brand campaign generated impressive buzz—achieving a 30% engagement rate and over 500 brand mentions by tapping into...

Peak Milk, the leading dairy brand in Nigeria, is inviting consumers to "Enjoy Christmas at its Peak" with its highly anticipated 2024 Christmas campaign. Building on the success of last year's initiative, this year's celebration promises to bring even more joy, connection, and generosity to households across the country.  ...

  L-R Patrick Gomes, CEO, digitXplus; Chinwe Bode-Akinwande, Founder, CBA Foundation and Damilola Hassan , Board of Trustees member, CBA Foundation at the Walk4Hope2024 held in Lagos last week Saturday In a society where widows are most times neglected, dejected, and isolated, Chinwe Bode-Akinwande (CBA) Foundation, a non-governmental organisation founded...

Showmax, a leading pan-African streaming platform, has announced the launch of its festive season campaign called Holiday Tree-Ts for You. Starting this November, the campaign brings subscribers an exciting lineup of exclusive content, ranging from local series and international hit shows to live football from the Premier League and other...

Showmax has released thet railer for the second season of its Nigerian Original epic drama series, Cheta M. The new season premieres on Monday, 6 January 2025 with three new episodes released every week. This epic tale follows the star-crossed love story of Adanna (Oluchi Amajuoyi) and Nnanna (Kingsley Nwachukwu),...

PHD Nigeria has announced the promotion of Remilekun Dosumu, a distinguished marketing communications expert, to the position of Head of Media Buying & Control. Known for her strategic acumen and deep understanding of media investment, Remi’s elevation to this leadership role reflects her remarkable contributions to the industry over the...

On December 16, the best African footballers of 2024 will be announced at the CAF Awards ceremony in Morocco. The best sports betting site1xBet discusses the prestigious award and those who may make their mark in the history of African football. African Player of the Year The award for the...

Hey, fam! Get your vibes on because Coke Studio™ 2024 is about to flip the script on music, culture, and rewards like never before. We’re talking next-level energy, next-level beats, and next-level prizes. So, grab your crew, and your favourite drink, and let’s #BeatTheDrop together! First things first: The line-up...

Terra Seasoning Cube's Unwrap Your Smile campaign has become a celebrated success story, connecting with millions across Nigeria for its innovative, heart-centered approach. At the heart of this campaign is Mrs. Shade Abidoye, affectionately known as "Mummy Esther", the winner and embodiment of Terra's mission to bring warmth and joy...

In collaboration with the International Association for the Measurement and Evaluation of Communication (AMEC), Nigeria's leading media intelligence agency, P+ Measurement Services, is proud to host the 2024 edition of the annual AMEC Measurement Month (#AMECMM). This highly anticipated virtual event will take place on November 29, 2024, from 12 p.m. to...