brandessence

Householdmax.com Launches for Home Shopping in Nigeria

The first household item store, www.householdmax.com in Nigeria was launched on 24th of July! Householdmax.com, an e-commerce store the first household items online store to be launched in Nigeria. The online store’s goal is to provide authentic householdproducts such as Kitchen appliances, Groceries, home & living products and cool birthday gifts. The Executive Director, Mrs. Abimbola Aisha Tinubu, described HouseholdMax …

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Infinix Mobility Targets Talented Nigerians with #TheHottestOne social Media Contest

Infinix Mobility today officially launched an online contest tagged #TheHottestOne aimed at identifying and rewarding talented young Nigerians. This follows the success of previous similar online contests organized by the company, notably #TheNextHero  and #Zero2Hero campaigns, both of which actively engaged the Nigerian youth demographic to suggest desired phone features and share their inspiring stories respectively. During #TheHottestOne campaign, Nigerians …

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SuperSport New Football Season 2015 on DStv Explora Decoder!

This August, SuperSport once again brings you every match, every tackle and every goal from the European Football Season. Watch all the exciting leagues – Barclays Premier League/ La Liga/ Serie A/ FA Cup/ UEFA Champions League & EUROPA League only on DStv – in eye watering HD on your DStv Explora Decoder! With your DSTV Explora, you can rewind, …

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The Press Release Is Dead. Let It Rest In Peace!” ID Africa COO Femi Falodun Speaks On The New Age Of Social PR

The Abuja Hall, NECA House, Lagos on Wednesday July, 2015 witnessed a fiery exposition of modern Public Relations practice as Marketing expert Femi Falodun delivered a presentation entitled “Who Is Afraid Of Social PR?” Speaking to an audience of Public Relations practitioners at the NIPR Social Digital Workshop, the ID Africa COO pointedly asserted that the days of conventional media …

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Etisalat Boosted My Confidence as a Writer ‘ Chinelo Okparanta…

  Interview by Sabi News Sabinews: Why did you decide to do a collection of short stories for your first book? Chinelo Okparanta: It just happened that way. The collection was ready before the novel. Sabinews: Did being shortlisted for the Etisalat Prize for Literature in 2014change you or how you perceive your writing? I go to Nigeria whenever I can, …

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MTV Base Africa Celebrating 10 Years Of Ground Breaking Innovation And Entertainment

On 22 February 2005, global broadcasting giant MTV Networks launched MTV Base, its first pan-African music television channel. At 18:00hrs GMT, the conglomerate went on-air, also making history as the first global media company to achieve the 100-channel milestone. As events have turned out, in musical terms, MTV Networks may have well been the Fugees or The Delfonics; starting MTV …

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Heineken Green Light And The Evolution Of Nightlife In Africa’s Largest City

In a world where putting consumers before profit occurs as often as an eclipse, Nigerian Breweries Plc continues to obliterate competition with its Heineken Green Light party: an offshoot of Heineken’s ‘Dance More Drink Slow’ campaign, which is aimed at encouraging clubbers to drink moderately while still having premium fun. The Heineken Green Light Party is a series of elite …

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Be Inspired: Nike Women Presents: Blessing Okagbare

World-class sprinter and long jumper Blessing Okagbare, 26, is already the fastest woman in Africa — her best of 10.79 seconds is the continent’s 100-meter record — but the Nigeria athlete is less concerned with maintaining her ranking than she is about beating herself. “I’d like to break 10.7 seconds for the 100 and 22.8 seconds for the 200, and I want …

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Yudala – The Next Big Thing

Yudala which Means – Best Wishes, Peace of Mind & Prosperity – is the first composite online & retail chain in Africa. Yudala, Nigeria’s first truly composite retail chain,is set to unveil its Offline division with mega deals, unprecedented discounts, loads of freebies including free phones for visitors who spend more than N20,000as it launches four stores in Lagos on …

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MAMA 2015: Patoranking Wins Best New Act Transformed by Absolut

It was indeed a rewarding night for Nigerian-born dancehall act, Patrick Nnaemeka Okorie better known as Patoranking, as he emerged the Best New Act Transformed by Absolut at the MTV Africa Music Award (MAMA) 2015. The event, which took place last weekend at South Africa’s Paradise City in the Kwa Natal-Zulu province, Durban, celebrated successful African musicians and achievers who …

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