Investment One, a leading financial services group in Nigeria; has released a detailed list of 10 profitable investment vehicles for discerning investors planning to invest in Nigeria. The 10 investment opportunities that are profiled in the report are treasury bills, commercial papers, sovereign bonds, state bonds, corporate bonds, Eurobonds and equities. Others...

L-R: Managing Director, Swift Networks, Charles Anudu, Chief Marketing Officer, Swift Networks, Victoria Onwubiko; Managing Partner, AT3 Resources, Tosin Adefeko; and Chief Operating Officer, Swift Networks, Chuma Okoye at the press conference announcing the launch of Red Cheetah free broadband service in Lagos SWIFT Networks, Nigeria’s leading broadband service provider...

L-R: Director, Information Technology and Mobile, Samsung Electronics West Africa, Mr. Olumide Ojo; President, Samsung Central Africa, Mr. John Park and Samsung Ambassador, Mr. Bankole Wellington (Banky W) during the launch of the Samsung S9 and S9+ smartphones at Samsung Experience Centre, Ikeja City Mall recently.   The Samsung Galaxy...

Mother’s Day is a global commemoration day that honours mothers and motherhood every year. It’s also a day when brands typically send out goodwill messages to mothers in their communities and around the world. In Nigeria, last Mother’s Day belonged to a brand that is usually behind the scenes – an...

The Management of DAAR Communications, owners of Africa Independent Television (AIT) and Ray Power FM, has conferred on Mr. Biodun Shobanjo, Chairman of Troyka Group, a Lifetime Achievement Award for his remarkable contributions to the development of the Integrated Marketing Communications industry in Africa. The conferment of the Award took place at the 2nd Edition of the DAAR Awards held at the Sheraton Hotel in...

TEF 2018 – L-R: Director of Partnerships, Tony Elumelu Foundation, Mrs Ifeyinwa Ugochukwu; Member, Board of Trustees, Tony Elumelu Foundation(TEF), Mr. Alex Trotter; Founder , TEF, Mr. Tony Elumelu; CEO, TEF, Parminder Vir; and Member , Board of Trustees and wife of the Founder, Dr Awele Elumelu, during the selection...

L-R: Santosh Kumar, Regional Sales Manager Southwest Region; Utkarsh Tyagi, Brand Manager; Swatanter Saraswat, Head of Sales & Marketing; Akpororo, Celebrity Comedian; Kumar Venkataraman, Managing Director Sweet Nutrition Limited; at Choco Love Product launch/Press Briefing held recently in Lagos Sweet Nutrition Limited (formerly known as Bayswater Industries Limited); seasoned manufacturers...

Support for the Super Eagles was further boosted by the announcement of TomTom as the official candy of the Super Eagles. TomTom has been a historic supporter of the Nigerian football national teams over the years. The announcement was done at Cadbury Nigeria Plc Headquarters in Lagos where the Managing...

Nigeria's No. 1 Malt drink, Maltina, celebrated the International Day of Happiness by sharing happiness with commuters today in Lagos. The International Day of Happiness which is celebrated annually on March 20 is set aside as a reminder that progress goes beyond economic achievements and into increasing human happiness and...

By Damilola Owolabi One of the major challenges that marketers in Nigeria are daily confronted with is how to evolve a strategy that can effectively win the loyalty and patronage of Nigeria's consumers. Unlike, 10 or 20 years ago, brand building activities have become much complex and complicated because today's consumers are pretty...