Articles

The Crippling Absence of the Audit Bureau of Circulations in Nigeria(ABC): A Setback for Media Professionals

By: Philip Odiakose The media landscape in Nigeria faces a significant challenge due to the absence of a functional Audit Bureau of Circulations (ABC). This gap critically hampers the ability of PR, advertising, and media professionals to access accurate audience reach data and insights, which are essential for evaluating the impact...
Brand News

Collaboration and Innovation Take Center Stage at AFTC 2024 to Accelerate Financial Inclusion in Emerging Markets

  African Brands, an organization dedicated to promoting and supporting brand growth across the continent, will acknowledge the contributions of financial technology firms to financial inclusion in Africa at the upcoming fifth edition of the Africa Financial Technology Congress. The event, with the theme 'Harnessing the Power of Fintech to...
Brand Campaign

FirstBank Unveils ‘Giant In You’ Brand Campaign in Commemoration of 130th Anniversary, Demonstrating Commitment to Customers and Stakeholders

FirstBank, Nigeria's oldest financial institution, has introduced a new thematic brand campaign named 'Giant In You' to mark its 130-year legacy. This strategic initiative not only honors the bank's enduring journey but also emphasizes its steadfast dedication to empowering its customers and stakeholders to realize their full potential. Set against...
Brand News

Consumers Hail Big Bull Rice’s New Seal

Big Bull Rice recently unveiled a new holographic seal tape on its 25kg and 50kg packs, and consumers are already singing its praises. This innovative measure, aimed at combating counterfeiting, ensures that customers can now easily verify the authenticity of their purchases. The introduction of the holographic seal tape has...
Brand News

9mobile Gears up for a New Phase of Business Transformation with Appointment of Obafemi Banigbe as Chief Executive Officer

As part of preparation for a new phase of business transformation, the Board of Directors of Emerging Markets Telecommunication Services Limited (EMTS), operating as 9mobile, today announced the appointment of seasoned telecoms expert and technology business leader and advisor; Obafemi Banigbe as the Chief Executive Officer of the company. He...
Uncategorized

9mobile Intensifies Business Transformation, Appoints Seasoned Finance professional, Abolaji Idowu as Chief Financial Officer

Abolaji Idowu, Chief Financial Officer, 9mobile The Board of Directors of Emerging Markets Telecommunication Services Limited (EMTS), operating as 9mobile, today announced the appointment of seasoned business and finance professional; Abolaji Idowu as the new Chief Financial Officer (CFO). He succeeds Mrs Nkem Oni-Egboma, the outgoing CFO, who is stepping...
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