Brand Campaign

NB Partners FRSC On #DontDrinkandDrive Campaign

Members of FRSC and Nigerian Breweries PLC

The eighth edition of the popular #DontDrinkandDrive campaign powered by Nigerian Breweries in association with the Federal Road Safety Corps (FRSC) kicked off on October 29, 2015 with a press conference in Lagos.

Nigerian Breweries, one of the foremost promoters of responsible alcohol consumption in Nigeria, has built a partnership with the FRSC going back over the past seven years. This culminated with a Memorandum of Understanding between the two bodies last year in addition to the inauguration of a corporate FRSC Special Marshall Corps unit made up entirely of volunteers who are staff of Nigerian Breweries.

2015 #DontDrinkandDrive campaign will feature public enlightenment and sensitisation sessions at motor parks in Anambra, Oyo, Benue and Abuja.

There will also be a workshop for FRSC officers and senior officials of the National Union of Road Transport Workers (NURTW).

 

See Photos Below:

Deputy Corps Marshall Ahmed Hassan, fdc
Deputy Corps Marshall Ahmed Hassan, fdc
L:R: Corporate Media and Brand PR Manager NB Plc Edem Vindah and Zonal Commanding Officer, Lagos Assistant Corps Marshall Nseobong Akpabio, MON
L:R: Corporate Media and Brand PR Manager NB Plc Edem Vindah and Zonal Commanding Officer, Lagos Assistant Corps Marshall Nseobong Akpabio, MON

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