Cadbury Nigeria Launches Tang, Thrills Kids at Family FunDay
Food drinks and confectionery giant, Cadbury Nigeria Plc, has expanded its product portfolio to include powdered beverages with the introduction of Tang to the Nigerian market. The brand which has already been generating a lot of buzz in key cities across the country from the beginning of the year was officially launched at a special Tang Media Family Fun Day in Ikoyi, Lagos.
Said Emil Moskofian, Managing Director, Cadbury Nigeria Plc: “TANG is a fruit-flavored powdered beverage made from a 100% natural flavor base and formulated to include many vitamins (such as Vitamins A, B, C) and minerals.
Tang has been enjoyed by millions of consumers in over 30 countries in the world since 1959. Now, it is Nigeria’s turn to experience the vibrant world of Tang and connect with refreshing fruit taste that kids love.”
The Tang Family Fun Day was well attended by journalists and their kids who experienced their first sips of Tang and posted their comments in specially erected Tang Endorsement Walls. The kids were treated to thrilling games, fanfare and lots of fun. They also had the chance to win exciting Tang branded gift items in diverse fun activities. In addition, hip hop sensation, Olamide – the ‘go-down-low’ crooner was present to entertain the crowd.
Speaking at the Fun Day event, Bunmi Adeniba, Cadbury Nigeria’s Brand Manager (Tang) said, “Tang comes in three exciting flavours, orange, apple and pineapple. It is pocket-friendly and easy to prepare. It provides instant refreshment and gives the opportunity for kids to express themselves in a vibrant and fun way”.
Tang is the undisputed global leader in powdered beverages a fruit flavoured powdered beverage drink with a great taste that kids love. Tang delivers affordable nutrition and is formulated to include variety of vitamins for instant enjoyment to consumers.
