Manufacturer of acquiescent and reconstituted foam products, Vitafoam Nigeria plc, has began consumer promotions to the tune of N15 million, to reward existing, constant and potential consumers, Peter Folikwe, the company’s director of sales and marketing has said. Folikwe unveiled this recently in Lagos, stating that the promotion was Vitafoam’s way of saying thank you to its customers for their patronage over the years. ‘‘By this promotion which will run from June 6 through August 31, everyone who buys the company’s products worth N15000 gets a free pillow and a scratch card, to win other mouth-watering prizes. Customers who buy products worth N35 000 get two pillows and scratch cards respectively.’’ Folikwe said it was worth celebrating when a company gave out freebies to customers who patronise it, noting that the promotion was a strategic way of flagging off the company’s forthcoming 50th anniversary celebrations. Akin Oladiran, Vitafoam’s Head of Human Resources, said the company was socially responsible and felt obliged to reward a nation that made them.
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