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‘Orijin is very good for the Health of the Consumers’ Says Guinness

Guinness Nigeria Plc has said Sodium Benzoate used as a preservative in Orijin, its herbal drink, is not harmful. During a tour of the Orijin Brewery in Ogba, Lagos Corporate Relations Director of Guinness Nigeria Plc, Mr. Sesan Sobowale, said the company met the certification for Orijin. He said Sodium Benzoate, used as a food preservative in some drinks, is …

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Kasapreko Deepens Consumer Knowledge of Alomo Bitters

As Nigerians joined the rest of the world in celebration of the New Year, Alomo Bitters, the multiple awards-winning medicinal herbal drink from the stable of Kasapreko Company Limited, has rolled out a weeklong marketing activation aimed at boosting consumer knowledge of the brand. The marketing initiative, which will be ongoing till mid-January 2015, is also intended to deepen consumer …

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‘JUMIA Empowered Nigerians, Redefined e-Commerce in 2014’

Information and communications technology (ICT) stakeholders have said Jumia, an online shopping platform,  have redefined eCommerce in the country last year, by empowering more Nigerians to shop and transact online. “2014 was a record breaking year for e-commerce and Jumia in Nigeria, especially with the release of an infographic by Jumia, towards the end of 2014, with amazing facts, figures …

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GOtv Nigeria Excites Viewers With Expansion To Southern Nigeria

Digital terrestrial pay-TV, GOtv is quickly becoming a household name with its footprint now reaching over 20 states and Abuja, the Federal Capital Territory. The latest cities to receive GOtv signals and share in the enchantment of digital television are Awka, Ilorin, Ikom, Nsukka, Ondo, Owo, Sagamu, and Umuahia. TV viewers in these cities can now enjoy the benefits of …

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Coke Nigeria Replaces Logo With Names In Newly Launched “Share a Coke” Campaign

Coca-Cola Nigeria has launched the popular “Share a Coke” campaign in the country, introducing for the first time, a replacement of its iconic logo with popular Nigerian names on all its packaging , the returnable glass bottle, cans and PET bottles at Protea hotel, GRA Ikeja “Share a Coke transforms the global Coca-Cola brand into a special, personal experience for our …

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MTN Unveils 2015 Betterme App, Urges Nigerians to Maximize Internet Usage

In a bold move to demonstrate how every Nigerian can use the power of the internet to do extraordinary things that make for a better life in 2015, Nigeria’s leading Information and Communications Technology (ICT) company, MTN has launched its BetterMe campaign with the unveiling of the My2015BetterMe app and three 2015 BetterMe Bundle offerings for customers across all strata. …

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Lagos Countdown: Selling Bar Beach to the world

The Lagos Countdown, which ushers in a New Year, is not all about fun and razzmatazz. It is a tool designed by the state government to sell the Bar Beach to the world, reports ADEDEJI ADEMIGBUJI, who was at last weekend’s colourful events, which ushered in 2015. A true brand experience is more than an interaction, say brand experts. It is …

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Oral Hygiene Brand, Oral B Bags Quality Toothpaste of the Year Award at African Quality Brands Awards

Oral B – the Procter & Gamble (P&G) oral hygiene brand, was adjudged the “Quality Toothpaste of the Year” in the African Quality Brands Awards (AFRIQBA) in a ceremony organized by the Quality Management Institute of Nigeria in Lagos. AFRIQBA is aimed at recognizing and rewarding individuals, organisations and brands that are adjudged to be delivering quality products/services and have excelled …

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Morocco Disqualified from Afcon

Morocco were officially stripped of the right to host the African Nations Cup next year, the Confederation of African Football (CAF) said on Tuesday. It has also disqualified Morocco from playing in the finals, which CAF said would go ahead. The regional soccer governing body said it had received several offers from countries to step in as hosts for the …

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