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Brand Campaigns

Cadbury Launches new TomTom Honey Lemon

Cadbury Nigeria Plc has reinforced its leadership of the Nigerian candy market with the introduction of TomTom HoneyLemon, the latest variant of TomTom. Dubbed ‘the new taste of relief’, TomTom HoneyLemon is a yellow candy, with white stripes that has the sweetness of honey, freshness of lemon and coolness of menthol, giving consumers more soothing relief in the throat, while …

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Peak Milk kicks off ‘Drink Milk Everyday’ Campaign

AS part of its vision of creating a healthy Nigeria, FrieslandCampina WAMCO Nigeria Plc under its flagship, Peak Milk, flagged-off the campaign tagged: “Drink milk everyday” in Martinos Hall, No. 1, Jobi Fele Way, Alausa, Ikeja, Lagos. The campaign, which is an initiative to encourage Nigerians to appreciate the importance of milk to both the young and old, witnessed personalities …

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StarTimes Renews Bond with Customers with Anniversary Promo

As part of efforts to boost sales and increase its brand loyalists, StarTimes pay TV has launched a promo tagged, 2 Million Naira second anniversary promo.” According to the pay TV’s public relations officer, Mr. Celestine Umeibe, the reward programme was mapped out to celebrate the organisation’s two years of successfully operating the DTT service in Nigeria and to also …

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Huawei, Etisalat launches sales promotion

AS part of its market development drive, Huawei Devices has launched a sales drive promotion in partnership with Etisalat Nigeria. Amongst the devices listed for the promotion includes the popular Huawei Gaga Smartphone bundled with free data packages along with the U8800, G3610 Dual SIM, and the E5 Mobile Wifi. Customers stand a chance of winning exciting gifts including brand …

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GSK Introduces New Sensodyne Toothpaste

GLAXOSMITHKLINE Consumer Nigeria Plc has launched a new advanced formula Sensodyne with more fluoride, more mint and less abrasion. The improved Sensodyne was unveiled to the expert community at the Nigerian Dental Association (NDA) national conference, which took place recently in Lagos. The Director, Clinical Research for GSK globally, Dr. Stephen Mason, explained that the improved formulation of Sensodyne Toothpaste …

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Keystone Bank inspires customers with ‘Never say Never’ ad campaign

Keystone Bank, one of the three nationalised banks, last week, commenced innovative and inventive TVC advert campaign in line with its heritage. When the bank was created last year with two other banks, marketing communication operators attributed their endurance to effective communication, which they said was central to trust in the banks. Determined to build this trust in the banking …

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Cowbell Milk supports Olympics with National Consumer Promo

Cowbell Milk, the flagship brand of Promasidor Nigeria Limited has launched a national consumer promotion targeted at creating fun and excitement around the 2012 Olympic Games. The promo is tagged “Cowbell Olympic Medal Rush.” The promo which was unveiled last Friday in Lagos is expected to run for three months. Besides the promo, Cowbell Milk is also the Official Milk …

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Samsung Galaxy SIII Hits Nigeria

Samsung Electronics’ latest flagship Smartphone, Galaxy SIII is now available in Nigeria, only a few weeks after launch in Europe. The much expected device was formally unveiled to Nigeria phone users at Samsung Brand Shops at The Palms Shopping mall in Lekki.

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Etisalat provides unlimited access On facebook with new bundles

As a means to boost customer experience and interaction on the social network platforms, Nigeria’s most innovative and fastest growing telecommunications company, Etisalat has introduced a new dimension through which customers can enjoy unlimited access on Facebook with its new Facebook Bundles and Facebook SMS service. The new Facebook bundles allow customers to subscribe to a daily, weekly or monthly …

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Vitafoam Celebrates with N15m Consumer Promotion

Manufacturer of acquiescent and reconstituted foam products, Vitafoam Nigeria plc, has began consumer promotions to the tune of N15 million, to reward existing, constant and potential consumers, Peter Folikwe, the company’s  director of sales and marketing has said. Folikwe unveiled this recently in Lagos, stating that the promotion was Vitafoam’s way of saying thank you to its customers for their …

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