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Nigerians March Towards Wellbeing in the Mastercard Wellness Month Initiative

  For the second year running, Kamdora has partnered with Mastercard to motivate more Nigerians to adopt healthy and active lifestyles through the Mastercard Wellness Month initiative throughout the month of March into April 2017. This annual programme includes a series of events, promotions and activities focused on helping Nigerians attain their fitness and wellness goals. The month of March …

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Interswitch again emerges Most Efficient Third Party Payment Processor and Financial Technology Partner of the Year – CBN/NIBBS

The Central Bank of Nigeria (CBN) has named Interswitch Transnational, Nigeria’s Most Efficient “Third Party” Payment Processor and Financial Technology Partner of the year. The double recognition took place at the recently concluded Electronic Payment Incentive Scheme (EPIS) Awards organized by the CBN and Nigeria Inter-bank Settlement System (NIBSS). Reflecting on the award, The Divisional CEO, Switching and Processing, Interswitch, …

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Trevor Noah Beats Funke Akindele, Yemi Alade, Lupita, Others To Win Favourite African Star At Nickelodeon’s 2017 Kcas

… As Ellen DeGeneres, Zendaya, Chris Hemsworth, Kevin Hart, Others Win Big at Awards.  South African comedian and The Daily Show host, Trevor Noah came out victorious last weekend, winning the award, “Favourite African Star” at the 2017 Nickelodeon Kids Choice Awards in Los Angeles. Trevor beat fellow African nominees, Funke Akindele, Yemi Alade, Lupita Nyong’O, Pearl Thusi and Wayde …

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7 Ways to Build Credibility, Trust and Character That Will Grow Your Business

In today’s marketplace, brands and products come and go at supersonic speeds. An estimated 250,000 products are launched each year. These products have an average 85 to 95 percent failure rate. It’s a sobering statistic, but hardly surprising given our penchant for new and better, and the rapid pace at which business operates today. While new brands come and go, …

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Infographic: What Millennials Want Online and Off

Turns out Gen Y doesn’t mind an old-fashioned phone call In recent years, marketers around the globe have dedicated a seemingly endless stream of resources toward targeting the ever-elusive millennial consumer. But are those valuable 20- and 30-somethings really all that unpredictable? Not according to Thomas Sychterz, CEO of LaunchLeap, a Montreal-based consumer research startup that recently surveyed a panel …

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5 Strategies for How to Make Customers Trust Your Brand

Building trust doesn’t happen in a vacuum. You have to remain consistent in your messaging, understand your buyer personas and deliver on your promises over time. When your prospects and customers trust you, they are more likely to buy from you. When you have their trust, you can also command a higher price and boost the lifetime value of each customer. …

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AMVCA 2017 Best Comedy Act Winner Samuel Ajibola Set to Introduce New Comedy Skit Series ‘Dele Issues’

AMVCA 2017 best comedy act winner (M-NET Recognition Award), Samuel Ajibola, popularly known for his role as Spiff in the TV series ‘The Johnsons’ has announced the release of his upcoming comedy web series titled ‘Dele Issues’ (Daily Issues) set to drop on Friday, March 10, 2017. The series revolves around the main character, Dele, his daily awkward encounters – …

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NMB to Digitize Tanzania’s Agri Sector with the Mastercard eKilimo Mobile Solution

National Microfinance Bank Pic (NMB) has signed a strategic partnership agreement with Mastercard to ensure the digitization of the agricultural sector in Tanzania with the rollout of eKilimo, amobile solution developed by the Mastercard Lab for Financial Inclusion. eKilimo, which in Swahili means ‘eAgriculture’, is a digital platform that will help, introduce efficiency, security and transparency in the agriculture supply …

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Lagos NIPR, LASG Endorse ‘Isale Eko’ Stage Play To Mark Lagos At 50

The Lagos State Chapter, the flagship of the Nigerian Institute of Public Relations has announced its endorsement of Isale Eko, a special satirical stage play designed to commemorate the 50th anniversary of Lagos State. The stage play, supported by the Lagos State Government, boast of stellar executive producers including the show business impresario and On-Air-Personality, Olisa Adibua, investment banker and …

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Fresh and Clean: The Spring Advantage

Water, as you know, is good for you, but do you know how well? Your everyday thirst-quencher is packed with body and mind benefits that make it the finest of health drinks. With every edible thing, the source of the water you take is important. While some people are aware of the health benefits of water, many are still ignorant …

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