Home » brandessence (page 10)

brandessence

Stanbic IBTC Reinforces Commitment, Value Proposition in New Brand Campaign

Through a new integrated marketing campaign, Stanbic IBTC Holdings PLC, a member of Standard Bank Group, is validating its depth and far-reaching scope in the delivery on its mission as Nigeria’s leading end-to-end financial solutions provider. The new brand campaign reinforces the brand focus that it enables ‘you to be’ and ‘be all you can be’. According to the universal …

Read More »

Trophy Lager Revs Up Support for National Team with ‘Raise a Trophy’ Campaign

Trophy, a popular lageron the stable of International Breweries Plc, a proud part of the world’s largest brewer, Anheuser-Busch InBev, (AB InBev)has launched a campaign, #RaiseATrophy, aimed at supporting Nigeria’s national team at the 2018 FIFA World Cup holding in Russia. The campaign is undergirded by the belief that when confronted by challenges, Nigerians have always risen to the occasion …

Read More »

Youths gear up for Olorisupergal’s New Media Conference 2018

  Digital Media Influencer and blogger Oluwatosin Ajibade popularly known as Olorisupergal is set to host the fourth edition of The New Media Conference themed ‘Connecting the Dots’ at the Glitz Centre, Lekki Lagos on the 20th of July, 2018. The media conference, which is one of the most laudable in recent times, is set to discuss issues that influence new media practices in …

Read More »

As Western Lenders Retreat, African Banks See An Opportunity

Their pan-continental plans have not paid off. Yet Ade Ayeyemi’s office in Lomé, the capital of Togo, is a good place to think about crossing borders. Ghana is ten minutes’ drive away. From his window the boss of Ecobank can watch trucks rumble along the seafront, some bound for Burkina Faso, a day’s journey, or Mali, perhaps another day on. …

Read More »

British Airways Rolls Out Bumper Summer Baggage Allowance from Nigeria

Deciding where to travel to for that long-anticipated summer holiday can feel daunting. In considering destinations and the right time to go, it is also important to your baggage arrangements right. British Airways offers first-rate baggage allowances that are ideal for the summer vacation. First Class customers will be able to travel with three pieces of luggage of 32kgs each, …

Read More »

INNOSON LIED: Admits to Spreading False Information about GTBank and Supreme Court Judgment

Innoson has today admitted that there was no Supreme Court judgement against GTBank. After falsely claiming a victory at the Supreme Court of Nigeria, Chairman of Innoson Motors, Dr Innocent Chukwuma has admitted to completely distorting the directive of the Supreme Court and publicly apologized for spreading fake and malicious news. Innoson had earlier deleted his declaration on social media …

Read More »

Smile360 Bags Nomination at Upcoming 2018 Nigerian Healthcare Excellence Award (NHEA)

Leading dental and orthodontic clinic Smile360 has been nominated at the 2018 Nigerian Healthcare Excellence Award, scheduled to hold on the 22nd of June, 2018 at EKO Hotel and Suites, Victoria Island, Lagos. The clinic was nominated in the ‘Dental Service Provider of the Year’ category along with a handful of other reputable clinics. Smile360 Clinical Director Dr. Amy Traore Shumbusho, has since taken …

Read More »

UBA Diaspora Account: Friends Abroad, Get you Paid!!!

Having buddies in the U.S, U.K, Australia, Canada or maybe even China isn’t just for I.J.G.B status anymore (I Just Got Back) or as we presume, bragging rights. Now those connections will get you paid big time. Cited recently, was an impressive campaign steered by UBA (United Bank for Africa) that says: ‘It pays to have friends in the diaspora’. …

Read More »

Three Crowns Ignites Outpouring of Adulation for Nigerian Mothers

Over the last couple of years, Nigerian mothers have enjoyed an abundance of brand attention from Three Crowns Milk, Nigerian premium dairy brand from the staple of FrieslandCampina WAMCO. The brand has deliberately inspired narratives that celebrate the role of mothers as care givers and also created platforms that help them cultivate a healthy lifestyle by incorporating fitness regimes into …

Read More »

FrieslandCampina Celebrates 2018 World Milk Day in Grand Style

In commemoration of 2018 World Milk Day, Nigeria’s leading dairy nutrition company, FrieslandCampina WAMCO Nigeria PLC., makers of Peak and Three Crowns Milk, Peak 456 and Peak Choco have reinforced its brand relevance among consumers and strategic stakeholders with an array of activities. In what has been described as a show-stopping initiative, this year’s theme tagged ‘Raise a Glass’ is …

Read More »